Vignette：重塑企业内容管理品牌
合乐公关能够有效地帮您建立、沟通、销售和管理品牌。
At HOLO PR we can help you build, communicate, market and manage a brand that works for you.
公司拥有“悦华”高星级酒店管理品牌、“颐豪”商务酒店品牌和“建发国旅”旅游服务品牌。
At present, it has top star-level hotels such as Xiamen Yeohwa Hotel, commercial hotel Yihao Business Hotel, and also international travel agency, C&D ITS Co. , Ltd.
强调创造及捕捉价值、确认消费者需求以及瞭解购买流程、形成目标市场区隔、将产品定位以及管理品牌资产。
Emphasis is placed on creating and capturing value, identifying customer needs and understanding purchasing processes, forming target segments, positioning the product, and managing brand equity.
接触时尚的渠道与管理时尚的品牌越来越不相关。
Access to fashion, and the brands who police it, are becoming less and less relevant.
为给酒店所有者、管理公司或者品牌提供报告和预测所用的市场细分方法也许对于理解你的生意来自哪里是不合适的。
The segments used for reporting and forecasting dictated by ownership, management company, and/or brand may not be the most appropriate in understanding where your business comes from.
利洁时将它的成功归功于管理、市场推广和品牌定位。
Reckitt puts its success down to management, marketing and the positioning of its brands.
而品牌管理可能跨多个部门和区域。
And brand management may span multiple divisions and geographies.
吉奥品牌管理主管曾叶辉声称国家推动汽车工业重组的法令影响了吉奥的合并决定。
Zeng Yehui, head of brand management at Gonow, says a state edict pushing consolidation in the car industry influenced the decision to merge.
塔塔的品牌管理方式是全球化的：在加拿大，泰特利的名字就代表着较高档的茶。
Tata's approach to brand management is global: in Canada the Tetley name had long been given to fancier teas.
奥普拉则是通过成功的品牌管理成为美国最富有的单拼天下的女人。
Oprah Winfrey has become America’s richest self-made woman through successful brand management.
彪马肯定也会为集团带来利益：PPR将为彪马的零售，品牌管理和电子商务带来专业技术。
Puma stands to benefit too: PPR will bring know-how in retail, brand management and e-commerce.
在个人电脑领域，英特尔支配着硬件的发布速度，OEM商们只能等着CPU升级，然后通过库存管理、分发销售渠道和品牌来形成差异化。
In PCs, Intel dictates the pace of hardware releases– OEMs essentially wait for CPU updates, then differentiate through inventory control, channel / distribution and branding.
新的酒店管理研究表明，酒店品牌重新定位和星级提升能在两年或两年后为酒店在财务方面带来积极的影响。
New hospitality management research suggests that rebranding and moves in market scale result in positive financial effects after two years or more.
产品联网之后，品牌管理也会变得更加个性化。
Brand management also becomes richer if the product is connected to the Web. Ever heard of personalization?
结果证明这是很用的，因为为知名品牌管理网店能够开发他们的专业精神。
That turned out to be very beneficial, since managing an online shop for a well-known brand developed their professional spirit.
直接的品牌管理不仅能保证稳定的扩张，还能平衡快速扩张与门店管理的关系。
Direct management of brands doesn't only ensure a steady rate of expansion, but also balances the relationship between rapid expansion and store management.
代理商无法与品牌的运营管理标准或人力保准匹配，也会使品牌形象暗淡。
Agents may not match the brand's standards of operations management or HR, which too will tarnish the brand image.
数据管理软件的类型和品牌决定了PLM和ERP的功能。
The type and brand of data management software that you use will determine how PLM and ERP function.
市场调研、体育娱乐、品牌管理、产品评测等应用。
Using the API, developers can build applications for things like market intelligence, market research, sports and entertainment, brand management, product reviews and more.
品牌管理是一件非常易碎的事物。
图5：对IBMRational品牌中的质量管理的强调。
Figure 5: Emphasis on quality management within the IBM Rational brand.
搜素引擎优化只限于品牌管理方操作，或者限制我们衡量roi的能力。
Brand like to restrict SEO to their own efforts or restrict our ability to measure ROI.
“现在它就要来到我们身边，我们要用基本的品牌管理来保持品牌的鲜活，同时保持它的出色性我们还要开发更多的新东西来满足粉丝的需求，”Wagemans先生说。
"Right now it's up to us, with basic brand management, to keep the brand alive, keep it cool and delight our fans with new things," says Mr. Wagemans.
“现在它就要来到我们身边，我们要用基本的品牌管理来保持品牌的鲜活，同时保持它的出色性我们还要开发更多的新东西来满足粉丝的需求，”Wagemans先生说。
"Right now it's up to us, with basic brand management, to keep the brand alive, keep it cool and delight our fans with new things," says Mr. Wagemans.
应用推荐