本文正是以此为研究背景，运用现代市场营销理论以及定性与定量相结合的分析方法，来研究“景泰花园”项目的市场营销策略。
Backed on this situation, the article employs modern marketing theories and methods, both quantitative and qualitative, to focus on the marketing tactics of the project.
论文论述了基于价值链理论的成本分析及优化的内容、步骤与方法，在此基础上，对成本控制的策略展开研究，使成本控制更好的运用于企业成本管理之中，从而获的竞争优势。
We state the content, steps and methods of enhancing value chain and cost analysis. Then, we study on cost control strategies, in order to manage the cost and acquire the competitive advantage.
本文运用大众传播学、市场营销学、品牌学的有关理论，去分析讨论品牌终端传播的理论基础与传播策略。
Relevant theories that this text USES mass communication, marketing studying, brand to study, analyze and discuss brand terminal theoretical foundation and spread tactics that spreads.
本文运用大众传播学、市场营销学、品牌学的有关理论，去分析讨论品牌终端传播的理论基础与传播策略。
Relevant theories that this text USES mass communication, marketing studying, brand to study, analyze and discuss brand terminal theoretical foundation and spread tactics that spreads.
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