产品原产地是影响消费者购买决策的重要因素之一。
Products country of origin is one of the most important factors that impacts customers decision.
了解了这些，就能找到“撬动”消费者购买决策和产品使用的“支点”。
This understanding will disclose levers that can be used to impact their purchase and usage decision.
本文以服装广告中影响消费者购买决策的因素作为主要研究对象。
In this paper, clothing ads affect consumer purchase decision-making as a major factor in the study.
广告是如何影响消费者购买决策的，前人对此提出了很多有价值的广告受众反应模式；
Former researchers have already brought forward many valuable models of audience's response on how advertisement influences the purchase decision of the consumers.
这样的价格定位可能说明惠普并不打算在消费者购买决策时考虑的第一个数据(即价格)上展开竞争。
That's already a sign that HP is probably choosing not to compete on the one figure that all consumers immediately think of when buying, well, anything: price.
品牌组合分子图涵盖了所有影响消费者购买决策方式的品牌，而不管公司是否拥有这些品牌。
The brand portfolio molecule includes all the brands that factor into a consumer's decision to buy, whether or not the company owns them.
接着详细探讨了消费者购买决策相关理论模型及购买决策过程，设计了符合本研究目的的变量和问卷。
Next, the theoretical models on consumer purchase decision and the process of purchase decision are discussed. And then the variable and questionnaire meeting the aim of this study are designed.
菲利普·科特勒认为，消费者让渡价值是消费者购买决策的依据，消费者会购买那些他们认为能提供高让渡价值的产品。
Philip Kotler argues that, the customers make purchasing decisions according to the customer delivered value. They'll buy those products which bears the high customer delivered valued.
消费者仍然需要足够的产品与服务信息以作出购买决策，并且他们期望得到优质商品。
Customers still need enough information about products and services to make buying decisions, and they expect a quality product.
不过虽然在这些市场中交易的多次进行不是那么重要，消费者因为要支出一大笔钱，在做购买决策时会就花更多的时间、做更多的研究。
Although repeat business is less important in these markets, consumers will put more time and research into considering decisions that require large expenditures.
而最终的输家是消费者。那些误信了虚假信息而做出购买决策的消费者将为此买单。
The loser in all this is the consumer who is conned into making a purchase decision based on false premises.
每天，电子商务网站的用户评论模块，正在无形中影响着千万消费者的购买决策。
Online reviews from customers influence the purchase decisions of millions of people daily.
企业可开诚布公的在价格目录上向消费者介绍本企业价格制定程序，促使消费者做出购买决策。
Enterprises can open in this enterprise from concept to consumer prices in the catalog are procedures, prompt consumers to make purchase decisions.
激活域是由消费者在制定购买决策时认真考虑的品牌所构成的集合。
Evoked set refers to the brands that come into the consideration of consumers when they are going to purchase.
消费者在做购买决策之前总是会感到风险并会采取一系列措施来减少这种风险，这就是消费者感知风险。
Consumers will always feel some risk and can take a series of measures to reduce this kind of risk before the purchase decision-making, this is the consumer perceived risk.
本文从心理学、消费者行为学、经济学等多角度研究了旅游者购物行为模式、购买决策过程以及其特点，最后分析了旅游购物新的发展趋势。
This paper examines the model of tourist shopping behaviors, purchase decision-making process and its characters from various angles, such as psychology, consumer behaviors and economics.
企业声誉甚至可以直接影响到消费者的购买决策。
Indeed, corporate reputation play a role in consumer's buying decision.
女性消费者在口碑传播中具有自己的特点，她们更易于传播口碑并且口碑也易于影响她们的购买决策。
Holding their own unique characteristics during word-of-mouth, female consumers in general are more likely to engage in WOM, which also easily influences their purchasing decisions.
应用该模型对长春地区三种市售的保健品进行调查评判，研究该地区消费者的保健品购买决策。
The model was used to evaluate consumers' purchasing decision, choosing three kinds of health products were selling in changchun region.
但是，绿色食品的未来在相当大程度上取决于消费者的需求，因此了解消费者对绿色食品的购买决策及其影响因素就显得尤为重要。
However, the future of Green Food depends on consumer demand to a very large extent, thus it's so important for us to understand the consumer 'purchase decision-making and its influencing factors.
品牌敏感是指消费者在购买决策过程中注重品牌。
Brand sensitivity means consumers pay more attention to the brand when they make purchase decisions.
基于参照群体影响理论，本次研究目标是考察消费者在奢侈品牌和大众品牌购买决策中，参照群体影响程度的差异。
According to reference group influence Theory, this study tests the differences in reference group influence between publicly and privately consumed products and luxury brand and mass-market brand.
一篇论文指出：“事实显示，消费者的评论能够用来预测购买决策……推动消费者进一步评价……比专家评价的影响力还要大。”
One article noted that, "consumer reviews have been shown to predict purchasing decisions... to drive further consumer ratings... and to have more influence than expert reviews."
产品包装的形状、尺寸和体积大小都会影响到消费者的判断、购买决策和消费行为。
The shape of package and volume of product could affect consumer behavior such as judgment, decision, purchase etc.
并从消费者行为对金融服务购买决策的影响描述了顾客对商业银行服务质量的感知过程。
In addition the authdr uses the function-model and the technique-model to describe the customers-perceiving service quality of the commercial banks.
并从消费者行为对金融服务购买决策的影响描述了顾客对商业银行服务质量的感知过程。
In addition the authdr uses the function-model and the technique-model to describe the customers-perceiving service quality of the commercial banks.
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