本文的主旨是对中国“80后”消费者的奢侈品消费动机进行实证研究,构建其奢侈品消费动机维度族。
This article focuses on empirical research of motives of Chinese luxury consumers born in the 1980's, in order to gain luxury consuming measurement dimension.
本文的主旨是对中国“80后”消费者的奢侈品消费动机进行实证研究,构建其奢侈品消费动机维度族。
This article focuses on empirical research of motives of Chinese luxury consumers born in the 1980's, in order to gain luxury consuming measurement dimension.
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