然后，分析了网上口碑对消费者决策的影响。
Then, it analyzes the influences of online reputation on consumer's decision.
消费者决策风格是指消费者倾向于某种选择的心理定向。
Consumer' s decision-making style refers to a mental orentaion characterizing a consumer' s approach to making choices.
在考虑搜索成本及信息搭便车行为的前提下，重新构建消费者决策模型。
Considering the premise of search cost and information-based free-riding behavior, the paper reconstructs the consumer decision-making model.
口碑对消费者决策过程的重要影响得到了学者们和营销从业者们的关注。
The influence of WOM on consumers' decision process has been acknowledged by marketing researchers and practitioners.
消费者决策过程的理论是指，消费者为了满足某种需求决定购买商品的过程。
The theories of consumer decision-making process presuppose that a consumer's decision to purchase process involves steps by which the buyer passes in buying a commodity.
因此，在开拓国外市场时，营销者必须充分意识到消费者决策风格的文化差异。
Therefore, the marketers have to become fully aware of cultural differences in consumer decision-making styles when exploring foreign markets.
零售商店形象是消费者逛街购物的物质环境，它对消费者决策行为有重要影响。
Retail store image refers to the physical environment for consumers to stroll around and do shopping, which can exert a significant influence on the consumers decision - making behavior.
文化和价值，亚文化和社会阶层等在内的文化因素对于消费者决策行为有着广泛的影响。
Cultural factors, which include culture and values, subculture, and social class, exert the broadest influence over consumer decision making.
消费者考虑集是消费者决策过程中的重要阶段，品牌只有进入考虑集才有可能被最终购买。
Consumer consideration set is of great importance in consumer decision process, a brand can only be bought when it is concluded in the consideration set.
即便如此，传统的消费者决策模式仍然说明不了一种新的购买决策现象——非理性购买决策。
However, this traditional consumer's purchase decision-making model still can not give a clear explanation to a new kind of purchase decision-making: irrational purchase decision-making.
它将有助于引导我们从更宽广的视角审视消费者决策的间接影响，以及对买卖双方的各种后果。
Our broader view will lead us to examine more indirect influences on consumption decisions as well as far-reaching consequences that involve more than just the purchaser and seller.
从广义信息论角度，消费者决策过程中涉及到的信息分为三种：语法信息、语义信息和语用信息。
From the general information vision there are three respects lied in information process: syntactic information, semantic information and pragmatic information.
情景对消费者决策的影响普遍存在，但证据多来自于即时启动实验和不充分产品知识的决策比较。
In general contexts have some influence on consumer choice, but the empirical evidence always come from immediately priming experimentation and choice based on incomplete knowledge.
采取了随机调查的方法，主要考察了纸品上标明的“100%原生木浆”给消费者决策带来的影响。
We take a random survey methodology, Mainly to study the impact of the paper marked "100% original pulp, " to the consumer's decision-making.
基于这样的环境和背景，本文以消费者决策风格为细分基础，展开了针对大学生的奢侈品购买动机研究。
Considering such kind of situation, this dissertation is examining the university students 'luxury goods purchasing motivation based on the consumer decision-making style segmentation.
本文结合感知价值对网络消费者的决策行为进行了分析，提出了影响网络消费者决策行为的重要研究假设。
Combining with perceived value, this paper analyses consumers decision behavior, and puts forward important research hypotheses influencing network consumers decision behavior.
利用改进后的变精度粗糙集模型(VPRS)分析“消费者决策心理调查问卷”，样本包括910个大学生。
The improved variable precision rough set model (VPRS) is applied to analyze "the questionnaire of customer's decision-making psychology". The sample includes 910 undergraduate students.
消费者决策型态是消费者选择商品或服务时的一般心理定位，它一致地支配着消费者的决策行为。因此，它是零售商选择目标市场和制定促销策略的重要依据。
Consumer decision-making style was defined as "a mental orientation characterizing a consumer's approach to making choice", which consistently dominates the consumer's decision behavior.
消费者仍然需要足够的产品与服务信息以作出购买决策，并且他们期望得到优质商品。
Customers still need enough information about products and services to make buying decisions, and they expect a quality product.
与其他汽车厂商一样，贵公司在中国的业务多于在世界其他任何地区。因此，中国消费者的需求和中国市场的要求对日产产品决策的影响将日益增加。
Like other automakers, you do more business in China than anywhere else, and the demands of Chinese consumers and the requirements of the Chinese market will increasingly drive your product decisions.
现在的公司执行官们比以往任何时候都希望具备分析消费者和销售数据的能力，从而对商业战略做出可靠的决策。
Now more than ever, corporate executives want to be able to analyze customer and sales data in order to make informed decisions about business strategies.
在健保方面，相关服务在没有得到消费者足够支持的情况下作出采购决策。
In health care, service providers, unaided by consumers with sufficient skin in the game, make the purchasing decisions.
它可以使用这个决策引擎来帮助消费者扩展购买途径，帮助做购买决定。
It could use the decision engine to help customers sift through the ever-expanding array of offerings and make purchasing decisions.
但是，市场上还存在生产者和消费者无法单凭价格作出好的决策的情况。
There are, however, circumstances where the prices are not the only necessary information required for firms and consumers to make good decisions.
避免通过猜测消费者来进行决策。
在顾客驱动模式下，消费者需求驱动所有的战略性的市场营销决策。
In the consumer-driven approach, consumer wants are the drivers of all strategic marketing decisions.
只要越过那条脆弱的底线，服务就变成了服劳役，过分迁就消费者很可能会带来经营决策的重大失误。
There's a thin line between service and servitude, and over-coddling customers can actually be a bad business decision.
这样的价格定位可能说明惠普并不打算在消费者购买决策时考虑的第一个数据(即价格)上展开竞争。
That's already a sign that HP is probably choosing not to compete on the one figure that all consumers immediately think of when buying, well, anything: price.
这样的价格定位可能说明惠普并不打算在消费者购买决策时考虑的第一个数据(即价格)上展开竞争。
That's already a sign that HP is probably choosing not to compete on the one figure that all consumers immediately think of when buying, well, anything: price.
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