在市场消费定位上，奢侈品牌就是为少数“富贵人”服务的。
Positioning in the consumer market, luxury brand is a small number of "rich people" service.
星巴克的价格定位是“多数人承担得起的奢侈品”，消费者定位是“白领阶层”。
The price positioning of Starbucks is "affordable luxury for most people". The target is for whitecollar level.
这个意味着IT行业还有一种方法重新定义他们自身的价值定位为服务提供者——同时为消费和供应服务的云基础服务。
This represents yet another opportunity for IT organizations to redefine their value proposition as service enablers — with either consumption or provision of cloud-based services.
这样的价格定位可能说明惠普并不打算在消费者购买决策时考虑的第一个数据(即价格)上展开竞争。
That's already a sign that HP is probably choosing not to compete on the one figure that all consumers immediately think of when buying, well, anything: price.
对于移动很酷的一件事是可以非常本地化的定位到消费者。
One of the cool things about mobile is how local it is to target consumers, Mr. Kaushik said.
消费者将可以期待，航空公司都使用移动条形码登机牌，酒店启用移动支付技术当场收取费用，以及在线旅行社推出移动定位的旅游促销活动。
Consumers can expect airlines that offer mobile barcode boarding passes, hotels offering mobile payments for on-site charges and OTAs launching geo-aware travel promotions.
Twitter希望能够将自身定位成快速和简单消费信息的场所。
Twitter wants to position itself as a place for fast and easy consumption of information.
拉斯维加斯——索尼公司计划发布的平板电脑在国际消费电子展上露面了，问题的关键不在这里，而是索尼别出心裁地宣称它的定位不是iPad杀手。
LAS VEGAS — The tablet Sony has plans to release stands out at CES because it's actually not here, but mostly because Sony appears to stand alone in that it isn't positioning it as an iPad killer.
显然iPad的定位是一个媒体消费设备，而非一个媒体生产设备。
The iPad is clearly meant to be a more of media consumption device than media creation device.
企业所能拥有最具价值的东西莫过于其在消费者心中的定位。
The most valuable thing a company owns is its position in the consumer's mind.
最近，美国运通公司研究了消费者的购买趋势，报告说这种趋势转向了本地购买、道德公司、共创品牌、定位优惠和集团购买。
A recent American Express report looks at consumer buying trends, and finds a shift toward local purchases, ethical companies, co-created brands, location-based offers and group buying.
但是这个观点遭到了质疑，主要是针对营销中产品到底应当怎样定位，也就是说这些定位到底是不是站在消费者的角度，考虑了消费者的需要。
But this idea was usurped by the view that what really matters in marketing a product or service is its positioning, where it sits on the spectrum of customer needs.
苹果公司主要集中于消费者定位的技术，在通往市值顶峰的路上，它却超越了微软、IBM等商业定位的技术巨人。
On its way to the top of the valuation stakes, the company, which focuses primarily on consumer technology, has leap-frogged more business-oriented tech giants such as Microsoft and IBM.
不过第一款试图将人造肌肉送到消费者手中的产品将定位于电子游戏迷们。
But the first product intended to put artificial muscles into consumers' hands will be aimed at video gamers.
需要对市场、消费者和利润的清晰定位。
What is needed is a clear focus on markets, customers and profits.
对消费者产生最大影响的是产品定位、定价以及个人感受。
Consumers are most influenced by positioning, pricing and perception.
最近，消费者已经要求高级的下一代应用程序了，例如，全球定位系统(global positioning systems,GPS)和Web连通性。
Most recently, consumers have demanded advanced, next-generation applications, such as global positioning systems (GPS) and Web connectivity.
Kayak说他们只是提升了消费者和供应商的手机预订过程，在这一过程中强化了其价值定位。
Kayak says it merely is enhancing the mobile booking experience for consumers and suppliers - and in the process it increases its value proposition.
ipad清楚地定位自己为消费手持设备，它可以用来看报纸、看电影，还能进行其他各种不同的娱乐。
It's clearly positioned as a consumer device for reading newspapers, watching movies and all sorts of various entertainments.
“我认为我们现在的定位是研发出一款既可信又负责的点评产品，”OpenTable的消费者营销高级总监Scott Jampol说道。
"I think we are uniquely positioned to do a reviews product in a way that is both credible and responsible," said Scott Jampol, senior director of consumer marketing at OpenTable.
似乎是为了证明消费电子市场越来越多的混淆，MPC5121e在去年五月公布时还定位于一个汽车应用的处理器。
Demonstrating the increasing blurring of consumer electronics categories, the MPC5121e was pitched as a processor for automotive telematics applications when it was announced in May.
珀克斯说：“诸如销售新潮时装、游戏以及小电子产品的商家将目标定位在25岁以下的消费群，与其它市场相比，这些商店在圣诞节的销售会相对较好。”
Mr Perks said: "Shops that target the under 25s, such as young fashion, games and those that sell small electricals, should do relatively well this Christmas in comparison to other markets."
为了帮助广告主发现重要消费者，Peerset推出了一个“心理图解（psycho-graphic）定位工具”。
In an effort to help advertisers reach key consumers, Peerset is launching what it describes as a "psycho-graphic targeting tool."
乐购的做法与沃尔玛(Wal - Mart)截然不同。目前，面对消费者和市场，沃尔玛一直难以明确自己的定位。
This contrasts with Wal-Mart (WMT), which is currently having trouble defining itself to customers and the marketplace.
由于在英国市场，乐购主要将目标集中在中间市场，其消费者定位在那些往车子里猛塞沃尔玛的廉价食品的人和在WholeFoodsMarket购买昂贵食品的人之间。
As in Britain,the brand was aimed at the middle market, between those loading up their carswith cheap food at Wal-Mart and those making expensive purchases at Whole FoodsMarket.
品类定位之根本是洞察和占领消费者心智空间，既然是“洞察”和“占领”，那么需要更深刻的去了解消费需求和竞争状况。
Category is simply positioning insight and space occupying the minds of consumers, since it is "insight" and "occupation", then you need to go deeper understanding of consumer demand and competition.
不同的品牌有不同的定位，消费者需要的不光是不同的价格，还需要拥有不同内涵的品牌彰显他的身份和个性。
Different brand has different fixed position, consumer needs not only it is different price, the brand that still needs to have different intention reveals his identity and personality.
第五。自助餐厅设计装修的档次定位应根据餐厅所处地理位置及当地的消费群体来设定。
Fifth. The level of design and decoration of the cafeteria should be set according to the location of the restaurant and the local consumer groups.
第五。自助餐厅设计装修的档次定位应根据餐厅所处地理位置及当地的消费群体来设定。
Fifth. The level of design and decoration of the cafeteria should be set according to the location of the restaurant and the local consumer groups.
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