网路传输方式之消费决策过程与购后行为相关性研究。
The Empirical Study of the Consumer's Decision Process and the Behavior after...
强制性制度变迁过程中,符合理性的决策选择,是促进消费成长的重要条件。
In the course of system changes, the rational decision-making is very important to promote the consumption growth.
从广义信息论角度,消费者决策过程中涉及到的信息分为三种:语法信息、语义信息和语用信息。
From the general information vision there are three respects lied in information process: syntactic information, semantic information and pragmatic information.
消费者考虑集是消费者决策过程中的重要阶段,品牌只有进入考虑集才有可能被最终购买。
Consumer consideration set is of great importance in consumer decision process, a brand can only be bought when it is concluded in the consideration set.
本文从心理学、消费者行为学、经济学等多角度研究了旅游者购物行为模式、购买决策过程以及其特点,最后分析了旅游购物新的发展趋势。
This paper examines the model of tourist shopping behaviors, purchase decision-making process and its characters from various angles, such as psychology, consumer behaviors and economics.
品牌敏感是指消费者在购买决策过程中注重品牌。
Brand sensitivity means consumers pay more attention to the brand when they make purchase decisions.
这个过程是一种市场行为,这种市场行为的直接目的就是要树立可以影响消费者旅行决策的旅游品牌形象,最终改变消费者的行为,使更多旅游者前来游玩。
Its direct aim is to set up tourism brand image that can influence the decision-making of tourists, and change the behavior of tourists finally, so that more tourists come to visit them.
消费行为可以帮助我们很好的理解购买者的决策过程,购买者不仅是个人,也可以是不同的群体。
It can help us to have a good understanding about the buyer decision making process, not only for individual, but also for different groups.
消费者的这二次决策过程其主体、目标、评价方式都不一样。
This is the second decision-making process of consumers of its main body, objectives, evaluation methods are not the same.
口碑对消费者决策过程的重要影响得到了学者们和营销从业者们的关注。
The influence of WOM on consumers' decision process has been acknowledged by marketing researchers and practitioners.
消费者决策过程的理论是指,消费者为了满足某种需求决定购买商品的过程。
The theories of consumer decision-making process presuppose that a consumer's decision to purchase process involves steps by which the buyer passes in buying a commodity.
并从消费者行为对金融服务购买决策的影响描述了顾客对商业银行服务质量的感知过程。
In addition the authdr uses the function-model and the technique-model to describe the customers-perceiving service quality of the commercial banks.
接着详细探讨了消费者购买决策相关理论模型及购买决策过程,设计了符合本研究目的的变量和问卷。
Next, the theoretical models on consumer purchase decision and the process of purchase decision are discussed. And then the variable and questionnaire meeting the aim of this study are designed.
接着详细探讨了消费者购买决策相关理论模型及购买决策过程,设计了符合本研究目的的变量和问卷。
Next, the theoretical models on consumer purchase decision and the process of purchase decision are discussed. And then the variable and questionnaire meeting the aim of this study are designed.
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