由此，我们看到了海尔成功更为深层的原因，这就是以海尔文化为特色的管理。
Thus, we see the Haier more deep-seated reason, which is the Haier characteristics of the culture of management.
多篇论文就他的“海尔文化激活休克鱼”理念进行阐述，他的这一经典案例是他兼并那些硬件施设尚好但管理混乱小企业之后的简短精悍的总结。
Papers are written about "activating stunned fish", his epigrammatic summation of the post-merger integration of the succulent but ill-managed morsels that Haier has taken over.
市场营销部经理苏珊·海尔斯坦博说：“她很清楚我们的价值、文化和优秀品质是不会改变的，而且她也勇于创新。”
Says Susan Helstab, head of marketing at Four Seasons: "She's clear that our values, culture and superior quality won't change. But she's also not afraid to innovate."
本文从整合营销传播的角度探讨了海尔集团广告营销策略与企业文化策略整合的新境界。
This paper discusses a new state of integrated advertisement marketing and corporation culture strategy of Haier Group according to Integrated Marketing communications.
海尔、联想是中国企业中企业文化建设较为出色的两个企业。
Haier and Legend are more Chinese enterprises, the building of enterprise culture excellent two enterprises.
海尔作为一个企业取得了巨大的成功，作为一个品牌赢得了广泛的赞誉，海尔由弱变强、由小变大的成功背后蕴涵着丰富的文化内涵。
As a enterprise gains huge success, as a trademark wins extensive praise and Haier contains rich culture intensions behind success from weak to strong and from small to big.
在此基础上以海尔的成功作为分析个案，企业文化战略的完美实施让它成为世界级的中国品牌。
On this basis, so as to the success of Haier as an analysis of the case, the corporate culture of the perfect strategy to implement it into a world-class Chinese brands.
在此基础上以海尔的成功作为分析个案，企业文化战略的完美实施让它成为世界级的中国品牌。
On this basis, so as to the success of Haier as an analysis of the case, the corporate culture of the perfect strategy to implement it into a world-class Chinese brands.
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