电子商务是指通过互联网进行的所有商业交易，包括消费者交易和企业对企业交易。
The term e-commerce refers to all commercial transactions conducted over the Internet, including transactions by consumers and business-to-business transactions.
“吸引力”和“适应市场”是指大群消费者和用户乐于购买使用某种产品。
Traction and product market fit are customers or users buying or using your product in droves.
零售是指经营者直接向消费者销售出版物。
"Retail" refers to sale of publications by dealers directly to consumers.
心理定价策略是指企业根据消费者的购买心理，诱导消费者的购买来扩大市场销售量的一种定价策略。
Psychological pricing tactics is that enterprises induce the purchase of customers in order to enlarge their own sales volume according to customer's purchasing psychology.
诱铒广告是指这样一种广告，当消费者在广告的诱使下来到某家公司时却被告知广告的产品已经售完。
Bait advertising involves advertising where a consumer is induced to a place of business by an advertisement only to be told the advertised product is not available.
包装的灵性是指包装可以使产品的内涵呼之欲出，最能反映出产品本身打动消费者的特质。
Packaging refers to the packaging can make the spiritual connotation of all products, to reflect the characteristics of consumers by the product itself.
本规定所称零售，是指直接向消费者销售出版物。
"Retail" mentioned in the present Provisions means sale of publications directly to consumers.
文化商品是指文化产品消费者在交换过程中所得到的文化精神产品的文化娱乐服务的总和。
Cultural commodities refers to the sum total of the cultural and entertainment services of cultural and spiritual products that consumers of cultural products obtain in the exchange process.
品牌敏感是指消费者在购买决策过程中注重品牌。
Brand sensitivity means consumers pay more attention to the brand when they make purchase decisions.
品牌扩展的“稀释效应”，是指随着核心品牌在新产品上的使用，消费者对核心品牌的评价有所下降的现象。
With the parent brand name being used on new products, consumer's evaluation on parent brand name reduced.
所谓消费者机器人工学是指个人(消费者)所购买的机器人或机器人技术，一般在家庭内担负教育，娱乐，辅助家务的功能。
Consumer robotics are robots or robotic technology purchased by individual buyers (consumers) which educate, entertain or assist, typically in the home.
深层意义上品牌是指消费者的感觉、印象、忠诚度等，属于企业无形资产的范畴。
Deep sense of the brand is that consumers feel that impression, loyalty, and so on, the scope of intangible assets belonging to enterprises.
零售是指通过百货商店，商场或在线向消费者销售商品或服务的过程。
Retailing is a process of selling the goods or services to the consumers either by the department store, shopping malls, online retailing.
具有网络效应的产品是指消费者在消费这种产品时所获得的效用会随着购买这种产品的其他消费者数量的增加而不断增加的产品。
The goods with network effect mean that consumer's utility will be improved when the number of the consumers of these goods increases.
这里所说的顾客是指直接使用公司所生产的产品的最终用户，包括需方企业和个人消费者。
Customers here refer to the end users who consume products of the company directly, including business users and individual consumers.
所谓体验经济，是指有意识地以商品为载体，以服务为手段，使消费者融入其中的活动。
Experience Economy "means that the enterprises talk consumers into participating in the activities designed intentionally with the commodity as carrier and service as method."
品牌的承诺是指消费者之间的关系强度(或客户)和特定的品牌(或服务)。
Brand commitment refers to the strength of the relationship between consumers (or customers) and a particular brand (or service).
消费者决策过程的理论是指，消费者为了满足某种需求决定购买商品的过程。
The theories of consumer decision-making process presuppose that a consumer's decision to purchase process involves steps by which the buyer passes in buying a commodity.
质量是指消费者对产品或服务满意的程度。
消费者剩余，是指消费者消费一定数量的某种商品愿意支付的最高价格与这些商品的实际市场价格之间的差额。
Customer surplus is the margin between the highest price the customer wills to pay for a certain amount of goods and their real market price.
消费者决策风格是指消费者倾向于某种选择的心理定向。
Consumer' s decision-making style refers to a mental orentaion characterizing a consumer' s approach to making choices.
白酒品牌文化细分的目的，是将消费者随机品牌购买转为指牌购买。品牌名称是酒品牌的核心，是同类商品间差异的最大因素。
The purpose of the culture subdivision of liquor brands was to change the purchase attitude of the consumers from random purchase to purposeful purchase.
品牌的“意义”是指一个品牌在消费者心目中产生的印象——即该品牌在几个层面上的声誉。
What the brand "means" is what a brand gets credit for in the eyes of consumers-its reputation across a number of key dimensions.
消费者剩余是指消费者愿意为某种商品或服务所支付的最大数量与他实际支付的数量之差。
The difference between how much buyers are prepared to pay for a good and what they actually pay.
经济学中有个概念叫“边际效应”，是指消费者在逐次增加1个单位消费品的时候，带来的单位效用是逐渐递减的。
There is a concept to cry in economics "limit effect", be when showing consumer increases an unit consumable in successive, brought unit effectiveness decreases successively gradually.
经济学中有个概念叫“边际效应”，是指消费者在逐次增加1个单位消费品的时候，带来的单位效用是逐渐递减的。
There is a concept to cry in economics "limit effect", be when showing consumer increases an unit consumable in successive, brought unit effectiveness decreases successively gradually.
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