你必须确保你不仅认识和明确了你产品的特点，并且你同样要推广拥有和使用它的好处。
You have to make sure that you not only recognise and identify the features of your product, but that you're pushing the benefits of having and using it as well.
通过这一阶段，你应该已经明确了产品的用户和潜在用户，他们想从你的产品中得到什么，以及谁是你的对手。
By this stage you should have identified the users and potential users of your product, what they want from your product, and who you're up against.
如果你只想当个差劲的产品经理，就不必在匆忙寻找问题答案前担心问题没有明确。
If you want to be a bad product manager, don't worry as much about defining the problem as quickly finding the solution.
如果你无法明确说出自己的产品或服务能解决的问题，你的点子可能根本就不靠谱。
If you can't clearly state the problem your product or service solves, you probably don't have a successful idea.
我明确你最关心的是我们的产品，所以明天我们将带你参观我们的一家服装厂。
I know what you're most concerned with is our product. So tomorrow we will take you to visit one of our garments plants.
只要客户没有明确拒绝，就坚持给客户发送一些你认为客户会感兴趣的新产品资料，坚持就会有回报。
As long as you are not directly rejected by your customers, you should keep sending them the latest product information which may arouse their interest. Your perseverance will pay off.
确保每晚睡眠时间充足，明确睡眠时间，晚上不要喝含咖啡因的饮料。如果你真的很兴奋，把所有电子产品都拿到卧室外面。
Make sure you're getting a healthy amount of sleep each night, set specific bedtimes, don't drink caffeine in the evening, and - if you're feeling really wild - remove all screens from your bedroom.
为保证和说明确实产品里面有对客户有帮助的地方，你应该让他们尽早的参与进来，尤其是当你有明确目标的时候。
To ensure that there's something in it for the users, you should get them involved in the process early on, preferably when you are creating the specific goals.
明确并懂得你的目标用户，是你在设计产品时需要迈出的非常重要的第一步。
Identifying and understanding your target audience are important first steps when designing your product.
不只是你明确理解了产品的效用时你才这样做，更重要的是你要让他们感到他们“与游戏有关”。
Not only does it ensure you understand what the most effective solution will be, but it will make the users feel they have "skin in the game".
比如，人家到你的网页来了，你得明确指引人家，希望他们下一步采取什么行动，是购买你的产品?索取更详尽资料?还是订阅新闻邮件?。
For example, somebody else to your web pages, you must clear instructions, they hope to people, is what action next buy your product?For more detailed information. Or subscribe news mail?
比如，人家到你的网页来了，你得明确指引人家，希望他们下一步采取什么行动，是购买你的产品?索取更详尽资料?还是订阅新闻邮件?。
For example, somebody else to your web pages, you must clear instructions, they hope to people, is what action next buy your product?For more detailed information. Or subscribe news mail?
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