旅游地形象主题词是旅游文化利用网络表现的好形式。
Theme words of tourism places' image is a good form to express tourist culture by the Internet.
第三,旅游阴影区理论强调了旅游地形象建设的重要性。
The third, the theory about traveling shadow area emphasizes the importance of the construction of destination image.
并提出适应不同市场需求的既统一又各有侧重的旅游地形象。
At last, this article raises the unified tourist image that has various emphases and is fit for different market...
到目前为止,学术界对于旅游地形象的动态研究仍然较为薄弱。
So far dynamic researches into images in tourist areas are still poor among academic circles.
早期的旅游地形象研究多关注于形象对于游客旅游决策的影响。
The early research on destination image focused on its influence on the tourists' decision-making.
旅游地形象生命周期的研究是旅游形象动态研究的一个分支领域。
The researches into life cycle of tourist images are a branch belonging to the dynamic researches into tourist images.
一个地区旅游业的发达程度与其旅游地形象鲜明与否关系十分紧密。
The development of tourism of an area is closely connected with the image of that area .
鲜明、独特、富有吸引力的旅游地形象已成为旅游地在竞争中克敌制胜的法宝。
The distinct, unique and attractive tourism destination image (TDI) has become the powerful weapon of a tourism destination in competition.
旅游口号是游客了解旅游地形象的最有效方式之一,也是旅游地形象宣传的重要途径。
As one of the most effective ways for tourists to get to know the destination, tourism slogan plays an important role in the propaganda of destination image.
引入非结构法理念设计旅游地认知形象测评的方法,并以认知心理的视角解析旅游地形象。
The author avails the Echtner santi-constructional idea to design a new way to measure the destinations image and attempts to make an analysis of it with the view of cognition psychology.
本文主要探讨了旅游地形象及品牌的相关问题,着重研究了旅游地民族文化形象及品牌的构建。
The main problem is about the Tourism Destination Image and Brand, especially how to found the Tourism Destination Image and Brand on Nation Culture.
随着旅游业的迅猛发展,旅游市场竞争日趋激烈,旅游地形象问题越来越受到理论界和业界人士的关注。
With the rapid development of tourism, the competition of tourist market is more violent. As the tourist destination, City must build up particular and vivid tourist identity.
区域旅游形象策划在新时期日益受到各方重视,有关旅游地形象策划的研究,在国内还是一项崭新的工作。
Tourism destination identity system has been paid more and more attention. However, it is a new start study on TDIS in China.
旅游地形象必须通过恰当的方式传播给受众,其基本传播方法包括广告宣传、公共关系、互联网推广和市场行销策略等。
The image of the tourist destination must be transmitted to the receivers by suitable transmission means. There are four basic transmission ways, such as advertisement, public relationship and so on.
阐述了旅游地形象概念,分析了旅游地形象形成过程,从形象定位、形象设计、形象传播和形象接受四个方面论述了旅游地形象的市场营销问题。
This paper expounds the concept of tourism image and the forming process of the image, and discusses the marketing from such four aspects as positioning; image design; diffusion and image acceptance.
阐述了旅游地形象概念,分析了旅游地形象形成过程,从形象定位、形象设计、形象传播和形象接受四个方面论述了旅游地形象的市场营销问题。
This paper expounds the concept of tourism image and the forming process of the image, and discusses the marketing from such four aspects as positioning; image design; diffusion and image acceptance.
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