在这一背景下，城市旅游产品营销研究应运而生。
In this context, the research of city tourism product marketing.
在此基础上，以体验经济的相关理论为指导，进一步探讨了体育旅游产品的体验式营销策略。
Based on it, with experience economic relevant theories as guidance, it has probed into the experiencing marketing tactics of the sports tourism products further.
第二章到第五章运用市场营销组合策略分别对湖南旅游产品开发、定价、渠道、促销等四个面从理论到对策进行了详细论述。
The later chapters discuss in great detail the products pricing, place and promoting of the Human tourism from theory to tactics.
在对贵州营销环境认真分析的基础上，提出了旅游形象定位、市场定位、产品定位、功能定位。
On the basis of analysis to the marketing environment of Guizhou, the author has given positioning of image, market, products, function.
目前，我国产品的文化开发层次低，营销目的不明确，营销形象欠鲜明，导致旅游产品的核心竞争力不强，城市旅游后劲不足。
At present, low culture of tourism product, unclear target and image of marketing leads to not-strong key competence of tourism products and lagged development of urban tourism.
随着中国饭店市场和旅游者的成熟，饭店企业间的竞争手段正在由产品质量、营销网络向企业形象竞争转移。
With the maturity of China's hotel market and tourists, the competition among hotel enterprises is being shifted from product quality, sales network to corporate image system.
这就意味着旅游产品供应商以及他们的营销服务平台，都必须保持警醒，不断跟上消费者的步伐。
This serves platform with respect to the sale that means travel product supplier and them, must keep vigilant, catch up with ceaselessly the pace of consumer.
最后指出这一分析在旅游产品开发、旅游市场营销、旅游市场开发等方面的重要意义。
Finally, the paper points out that this analysis is of important significance to the development of tourism products, tourism market promotions and the development of tourism market.
如果人们有经验，旅游，营销或损坏的控制，有架构的规划访问，引进新产品，或突发性坏消息。
If people have experience with travel, marketing, or damage control, there are schemas for planning a trip, introducing a new product, or breaking bad news.
在西部国内旅游营销中，要把东部客源市场作为远程旅游目标市场，远程旅游产品的开发要以市场为导向。
In the domestic tourism marketing , eastern tourist market was the target market of long-distance tourism in Western China.
自然保护区开展生态旅游的成功，不仅有赖于资源的适度开发、产品的合理配置以及强有力的营销手段，还必须辅以成功的形象策划。
The success of developing ecotourism in natural reserves depends on not only the responsible developing of resources, tourism products and marketing, but also tourism image designing and casting.
本文是一篇关于日照旅游产品开发与营销策略研究的基础理论研究的文章。
This is an article on the tourism product development and marketing strategies on the basis of theoretical research.
挖掘旅游产品的文化价值，提高游客的让渡价值，进行“文化休闲”定位，走整体营销之路，是提高城市旅游竞争力的重要途径。
Digging into cultural value of tourism products, improving visitors' demisability value, positioning cultural leisure and marketing the whole is the way to improve the competence of urban tourism.
成功地将日照旅游产品开发战略与营销策略进行切实有效地整合。
Rizhao will be successful in tourism product development and strategic marketing strategies for effective integration.
挖掘旅游产品的文化价值，提高游客的让渡价值，进行“文化休闲”定位，走整体营销之路，是提高城市旅游竞争力的重要途径。
Digging into cultural value of tourism products, improving visitors' demising value, positioning cultural leisure and marketing the whole are the ways to improve the competence of urban tourism.
本文分析了乡村旅游体验品牌产品营销的特点，提出了乡村旅游体验品牌产品营销策略。
This paper analyzes characteristics of experience marketing for brand products in rural tourism, and puts forward relative marketing strategies.
第四部分，提出广州旅游营销整体规划，包括市场定位与形象策划、旅游产品策划、旅游促销策略和两大营销原则。
Part four poses a tourism marketing plan for Guangzhou, including market positioning, image design, product decisions, promotion tactics and two marketing principles.
第五，生态旅游营销不仅仅要紧密结合旅游资源和旅游产品，更要同科技、人文紧密联系。
The fifth, the marketing of ecotourism is not only concentrated on the ecological resource and tourism products, but also the technology and culture are closely related.
传统营销理论认为，旅游目的地形象是一种产品，企业是营销行为的主体。
The traditional marketing theory thinks, the travel destination image is a kind of product, and the enterprise is a subject of the marketing behavior.
目的是创造更多的目的地和在印度市场的旅游产品的知名度，土耳其旅游将推出各种营销活动，今年。
With an aim to create more awareness about the destination and its tourism products in the Indian market, Turkish tourism will launch various marketing campaigns this year.
结合森林公园旅游资源开发和产品开发，制定战略性旅游营销规划。
The tourism strategic marketing planning of Forest Park must be combined with the development of tourism resources and product development.
本文从产品开发、员工培训、网络营销和售后服务四个方面，基于旅游心理的角度，对乌鲁木齐夏令营旅游市场的开发进行探讨。
This paper carried on a study to the development of summercamp tourist market in Urumqi from four aspects, such as product development, staff training, network marketing and Post-sale service.
体验经济时代的到来，散客旅游市场的兴起，促使旅游电子营销产品不断调整和改善。
The coming of economic times and the spring up of FIT tourism market promoted the improvement and adjustment in production of tourism electronic market.
体验经济时代的到来，散客旅游市场的兴起，促使旅游电子营销产品不断调整和改善。
The coming of economic times and the spring up of FIT tourism market promoted the improvement and adjustment in production of tourism electronic market.
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