就指导性翻译理论而言，人们提出了语义或语用功能对等，语言或文化顺应以及社会符号学等。
As for guiding translation theory, Functional Equivalence of Semantics or Pragmatics, Linguistic or Cultural Adaptation and Socio-semiotic Approach etc.
通过以上分析，本文得出结论：文化顺应作为一个动态的过程，在品牌名称翻译中具有至关重要的作用。
Through the above analysis, the paper comes to the conclusion that the functioning of cultural adaptation, which is a dynamic process, is crucially important in brand name translation.
最后，本文对译者的语言选择如何对文化作出顺应进行了探讨，指出品牌名称翻译中的文化顺应是一个动态过程。
Finally, the paper investigates the way in which cultural functions, seeing dynamics as one characteristic of cultural adaptation in brand name translation.
本文运用维索尔伦的顺应理论研究文化意象的翻译以及意象翻译策略的选择问题。
This thesis investigates and examines cultural image translation as well as image translation strategies from the perspective of Verschueren's adaptation theory.
而英国税收文化却顺应甚或促进了近现代工业文明。
British taxation culture conformed and promoted to modern industry civilization.
事实证明，不同民族的许多文化行为，对生态环境有着顺应和保护的作用。
The facts proved that many cultural behaviors of different nationalities can conform to and protect eco-environment.
同时，片名的语言结构和商业性也应与文化语境顺应。
Furthermore, language structures and commerce of movie titles should also adapt to cultural context.
其理学思想虽无太大创见，客观上却顺应并体现了元代文化思潮的发展趋势，并对当时的思想界产生了一定的影响。
Though he had not many original ideas, his thought conformed to and embodied the tendency of cultural development of the Yuan Dynasty, and exerted certain influence on the thinkers of that time.
由文化的巨大差异形成的标记，建议采用顺应策略，否则该广告很可能遭到当地消费者的拒绝。
Markedness formed by culture shock should be converted adaptably, otherwise it is more likely to cause bitter refusal by foreign consumers.
本文认为陈维崧是依据“仁”的尺度对民俗文化关照，主要是批判与顺应两种态度。
The paper acclaimed that Chen Weisong' s attitudes towards the folklore culture were mainly according to his inner criterion, which including two kinds: criticizing and accepting.
译者的主要任务是充分实现译文的功能，因此，文化转移与内容或形式上的顺应在此类翻译中不可避免。
So the main task of the translator is to reach target text's functional adequacy, at times by making cultural transposition or adaptation inevitably in this type of translation.
文章从对象、目的、职业性角色和语境状况四个方面论证了语言顺应理论是对外旅游服务这一文化和经济活动的本质要求。
This thesis researches its opponent, aim, vocational role and language context, to illuminate that the linguistic adaptation theory is the essential requirement of this cultural and economic action.
此刻是常识经济的时代，企业文化现阶段的成长还远远不足以顺应经济的成长。
Now is the knowledge economy era, at this stage of development of enterprise culture also far from sufficient to meet the needs of economic development.
译者在语言和非语言层面所做的动态顺应可以有效增强译语的规范性，使之发挥良好的跨文化交际功能。
The dynamic adaptation to both context and structure can enhance the quality of the translation of public signs and achieve effective cross-cultural communication.
本文的作者创建了一个跨文化语用关联-顺应模式，并对其进行了语用学理论的分析和阐释。
The author has proposed a cross-cultural pragmatic model of relevance-adaptation, and given an analytical investigation and explanation to this model from the perspective of pragmatics.
本文以维索尔伦的顺应论为理论指导，旨在探讨顺应文化语境对翻译标准和翻译研究的影响及其对翻译教学的启示。
This paper builds on Verschueren s theory of adaptation to approach the importance of adaptation of cultural context in translation.
虽然顺应新的文化能够很难，但这会被证实是很值得的。
Tough as it may be to get accustomed to a new culture, it will prove very rewarding.
“印象系列”、“又见系列”横跨目的地旅游和高端文化艺术演出两大高速增长的行业，顺应了国家政策和地方资源的大趋势，占有巨大的先行者优势。
The Impression and Encore brands, by leveraging local resources, span over tourism and up-scale performing arts, two fastest-growing industries with strong policy support from the national government.
翻译作为跨文化交际的桥梁，要求译文选择要顺应不同文化语境。
As the bridge of intercultural communication, translation requires constant language choosing according to different context of culture.
而翻译是跨文化的交际活动—语言使用的一种特殊形式，因此翻译也可从顺应论的视角去研究。
And translation — a special form of language use, is a cross-cultural communication, which therefore can be approached by Verschueren's theory of adaptation.
而翻译是跨文化的交际活动—语言使用的一种特殊形式，因此翻译也可从顺应论的视角去研究。
And translation — a special form of language use, is a cross-cultural communication, which therefore can be approached by Verschueren's theory of adaptation.
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