因此,广告代言人的选择就成为广告策略、营销传播乃至整体品牌战略中一个值得关注的焦点。
Therefore, the choice of ads spokesmen becomes a focus of advertising strategies, marketing communications and brands strategies.
第三部分,整合营销传播战略的制订与媒介分析。
我正找机会转行,从市场营销改做战略性传播。
I'm taking the opportunity to make a career move from marketing to strategic communications.
目前网络广告公司的生存现状是:按照传统广告的运作模式运用网络媒体于品牌的营销传播战略中。
At present, the survival of the network status of the company's ads are: the traditional mode of operation of the advertisement to use online media in the brand marketing communication strategies.
同时,随着整合营销传播等观念的广泛传播,多品牌战略下的广告传播整合将会成为越来越多企业的选择。
At the same time, along with the marketing dissemination of concept widely spread, many brand strategy, advertising and media integration will become more and more enterprise choice.
同时,随着整合营销传播等观念的广泛传播,多品牌战略下的广告传播整合将会成为越来越多企业的选择。
At the same time, along with the marketing dissemination of concept widely spread, many brand strategy, advertising and media integration will become more and more enterprise choice.
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