本文运用了管理学、营销学、品牌管理、战略管理、质量管理、银行信贷等理论对信用卡的市场营销情况进行了分析。
This article has analyzed the marketing status of credit card industry by employing the theories as management, marketing, brand management, strategic management and bank credit, etc.
她是负责公司的战略方向，领导的管理团队和监护公司的品牌。
She is responsible for the company's strategic direction, leadership of the executive team and guardianship of the company's brand.
品牌战略管理体系；青岛啤酒；品牌管理。
System of Brand Strategy Management; Tsingtao Beer; Brand Management.
MRM被赋予管理这两个品牌的数码领域战略，创意和具体执行的职责，并立即生效。
MRM has been entrusted with the digital engagement strategy, creative and implementation for the two brands, with immediate effect.
公司自创建以来，始终围绕以“精致、品质、持续改进”的质量方针为中心的品牌战略，不断完善健全质量管理体系。
Company since its inception, always with "delicate, quality, continuous improvement" quality policy for center of brand strategy, and constantly improve the quality management system.
主要咨询和研究方向：企业社会责任战略与规划、企业社会责任管理、企业社会责任评估、企业社会责任报告编制、企业社会责任品牌与传播。
Recently, he has focused on such consulting and research fields: strategy and planning, management, assessment, report compilation, brand, and communication in CSR field.
他们先进的物流管理经验和成熟的品牌战略都极大地刺激着国内的物流企业。
They advanced logistics management experience and maturity of the brand strategy has greatly stimulate the domestic logistics enterprise.
品牌延伸战略是指导企业品牌延伸活动的总的谋略，因此我们有必要对其进行战略管理。
Since brand extension strategy is the total scheme that guides the whole of brand extension activities, we should go on strategic management for brand extension.
建立起强大的销售网络，具有超前的现代管理技能的精英组成，对品牌战略的实施和推广有独特的操作模式和运管方法。
Establish a strongest sales network with prevenient modern manage skill, we also possess unique operation model and procedure both on fighting name brand and on spreading our products.
而品牌管理能够提高企业的市场竞争力、提高产品质量和企业形象，是企业进行经营时的必要管理战略。
Brand management can improve the market competitiveness of enterprises, and improve their product quality and corporate image, which is the necessary management strategy in enterprises 'operation.
本文作者试图从品牌的定义、特征、作用分析起，对当前国内企业的品牌战略及管理缺限进行深入剖析。
The author of the essay is trying to analysis the brand name strategy and management weakness of domestic enterprises from the aspects of definition, characteristics and it 's roles.
因此，企业应当根据全局战略，理性选择品牌竞争策略，加强品牌管理，以品牌参与竞争，以品牌赢得竞争。
Therefore, the enterprise should select the tactics of the brand competition sensibly, enhance the brand administration, participate in and win the competition according to the overall strategy.
经过兢兢业业的“品牌整合，商品调整，团队建设”，形成了一整套适合中国市场的战略规划模式和管理营运体系。
" After careful "Brand Integration, Comodity Adjustment, Team Construction", ADDNICE has formed a whole strategic programming mode and management system that are suitable for the market of China.
在总结中国饭店品牌管理的研究和实践的基础上，提出构建以品牌资产为核心对饭店品牌进行战略管理的新模式。
Based on summarizing the study and practice of hotel brand management in China, this paper brings forward the new mode of management centered on constructing brand equity.
我们采用先进生产管理模式为主导，实施品牌战略，坚信诚信铸就未来！
We adopts advanced producing management mode, put the brand strategy in practice and believe " Credit ingots future."
本文分析了当前我国企业品牌管理存在的一些新问题，提出了一些施行品牌战略的策略和建议。
This article analyzes a number of problems of the current brand management of Chinese enterprises, made a number of recommendations.
我公司注册为中高档活塞环的商标推动品牌战略，以先进的设备、完善的管理理念、一流的服务创造公司的名牌！
Our plant is carrying out famous-brand strategy for in middle & high class piston rings, and providing advanced equipments, excellent management, the first-class services.
本文从医院的市场定位和品牌战略、客户关系管理等方面探讨如何打造专科医院的品牌竞争力。
This article explores special hospitals how to create and compete their own brand from hospital market condition, brand strategy and how to deal with the relationship between hospital and patient.
青岛凭借其管理、品牌、资金、人才和市场优势，采取兼并收购的方式，成功实现了规模扩张战略。燕京以雄厚的资金优势走强强联合的扩张模式， 增强与青啤的抗衡实力。
Qindao relying on its advantages of management, brand, capitals, talents and marketing, has implemented the pattern of annexation and acquisition and the pattern works successfully.
品牌延伸是很多企业实施品牌管理的重要战略，也是品牌资产利用的重要方式。
Brand extension is very important strategy for many enterprises' brand management, it is also a good way to use brand equity.
品牌延伸是很多企业实施品牌管理的重要战略。
Brand extension is very important strategy for many enterprises' brand management.
第二章论述了品牌、品牌战略、品牌战略规划和品牌战略运营管理的有关内容。
Chapter 2 states the relevant contents of brand, brand strategy, the brand strategy programming and brand strategy operation management.
积极拓展海外市场，开发新技术新能源，提高管理水平，实施品牌战略。
And it should also actively open its markets at home and abroad, develop new techniques and new energy resources, raise management levels and create its new products.
本文对于建筑业想要实施品牌战略的管理者具有一定的指导意义。
This thesis has some guidance for construction managers who wants to implement brand strategy in the building enterprise.
“时尚阿好坊”始终坚持品牌化经营、规范化管理、标准化操作的战略。
"SOCAHF" brand management, insists the standardization of standardized management, operation strategy.
罗伯特的角色并不是管理古奇的品牌，而是要将各个公司整合起来，形成一个紧密的工业集团，并与各品牌经理一起制定战略。
Robert's role will not be to manage the Gucci brand, but to create a cohesive industrial group out of a collection of companies and to set the strategies with the chief executives of each brand.
第四章详细分析了金燕子的经营环境和品牌管理现状，为公司品牌战略规划奠定了基础。
Chapter 4 analyzes golden swallow company's operation environment and the present condition of brand management, establish the foundation for company's brand strategic programming.
越来越多的房地产企业日益重视品牌的规划和建设，注重品牌延伸，将品牌经营管理提升到企业战略高度。
More and more real estate enterprises pay more attention to brand planning, brand building and brand extension, and manage brand in a strategic way.
越来越多的房地产企业日益重视品牌的规划和建设，注重品牌延伸，将品牌经营管理提升到企业战略高度。
More and more real estate enterprises pay more attention to brand planning, brand building and brand extension, and manage brand in a strategic way.
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