消费者现在做出购买决定的方式意味着市场营销的影响来源于传统付费媒体之外的一系列因素。
The way consumers now approach the process of making purchase decisions means that marketing's impact stems from a broad range of factors beyond conventional paid media.
事实上,如今消费者作出购买决定的方式,意味着市场营销的影响力来自于传统付费媒介之外的广泛因素。
In fact, the way consumers now approach the process of making purchase decisions means that marketing's impact stems from a broad range of factors beyond conventional paid media.
而消费者的需求数量和结构的变化受到多方面因素如人口、经济、社会文化、购买心理和购买行为等的影响。
And changes in consumer demand and the number of structures affected by many factors such as population, economic, social, cultural, psychological, and purchasing behavior of purchase.
影响消费者的购买决定有几个因素。
本文以服装广告中影响消费者购买决策的因素作为主要研究对象。
In this paper, clothing ads affect consumer purchase decision-making as a major factor in the study.
通过本研究证实网站易用性、产品信息、娱乐消遣以及信任因素对网络消费者的购买意愿产生显著影响。
This study has confirmed the site through ease of use, product information, entertainment and trust on the purchase of intention will have a significant impact.
产品原产地是影响消费者购买决策的重要因素之一。
Products country of origin is one of the most important factors that impacts customers decision.
本文基于消费者行为理论中的消费态度模型,在文献回顾的基础上,探索了大学生购买电脑的影响因素。
On base of consumption attitude models in consumer behavior theory and literature review, this paper explored the influencing factors of computer purchase of college students.
人们越来越关注轿车市场走向和消费者的购买动向,文章从多个角度分析了影响轿车消费的因素并给出建议。
More and more attention is drawn to the market trend and purchase intention of the consumers. This paper analyzes the factors affecting the auto consumption and gives out Suggestions.
但是,绿色食品的未来在相当大程度上取决于消费者的需求,因此了解消费者对绿色食品的购买决策及其影响因素就显得尤为重要。
However, the future of Green Food depends on consumer demand to a very large extent, thus it's so important for us to understand the consumer 'purchase decision-making and its influencing factors.
消费者的需求为盗版的运营提供了市场基础,价格因素与非价格因素直接影响消费者对盗版产品的态度和购买积极性。
The demand of consumers opens the door for a market of pirating. Price and other non-price factors contribute to the consumers' enthusiasm toward pirated products.
本研究构建了消费者感知风险影响因素的一般模式,分别为消费者因素、产品因素、商家因素及与购买相关的其他因素。
This study presents a general mode of influences on the perceived risk, these factors are consumer, product, the vendor and other factors.
本文首先对OTC的市场环境进行了深入的分析,并对OTC市场的消费者行为模式进行了细致的研究,即详细分析了消费者的购买过程及影响消费者购买行为的各项因素。
Firstly, the thesis makes a meticulous research on the OTC marketing environment as well as the consumer behavior model, which concerns the consumer's purchasing process and all the affect factors.
实证结果表明:朋友推荐、法律保障、价格、产品种类等因素对消费者在线购买的感知风险均有显著影响,而零售商声誉和规模、产品信息的影响作用不明显;
The results show that, friends'recommendation, law protection, and product category have significant influences on perceived risk, while Internet vendor's reputation and size, product information not.
产品的情感价值以及通过产品形态所传达出来的精神价值逐渐成为影响消费者购买行为的重要因素。
Both the product's emotion value and the spirit value which is communicated by the form of the product gradually become an important factor to affect consumers' habits of purchasing.
品牌已经成为影响消费者购买行为的一个至关重要的因素。
Brand has become a most important factor that can influence customer's purchasing.
最终消费者的主要购买标准的影响因素为何?
What factors will govern the key purchasing criteria of end users in the future?
价格是影响消费者购买行为的最具刺激性和敏感性的因素。
Pricing is the most stimulating and sensitive factor influencing consumers' purchasing behavior.
在了解这些因素后,一些零售商和商家试图想出一些策略来影响消费者的购买行为。
With understanding of these factors, retailers and other marketerers try to influence buying behaviour.
如何理解这五种心理因素,以及它们以何种方式影响消费者的购买行为呢?
How can I understand the five psychological factors and the way in which they affect the consumer's buying behavior?
如何理解这五种心理因素,以及它们以何种方式影响消费者的购买行为呢?
How can I understand the five psychological factors and the way in which they affect the consumer's buying behavior?
应用推荐