本文第四部分对知名形象商品化权主体进行了研究。
The Part Four of the thesis studies the subjects of Merchandising Right.
第五部分对知名形象商品化的侵权责任制度的完善提出了一些建设性的意见。
The fifth part makes some constructive comments for the tort liability system the commercialization of the well-known image.
本文第二部分，分析论证了商品化权产生的经济机理，以及知名形象商品化具有经济价值的表现。
Part Two in the thesis, demonstrate the economic mechanism of the emergency of Merchandising Right, and why it have great economic value.
对知名形象商品化权的保护不仅保护了主体的利益、消费者的利益，也有利于市场竞争秩序的维护。
The protection to the merchandising right of the well-known image can not only protect the subjects 'and consumers 'interest, but also make for the maintenance of the market competition order.
根据商品化对象的不同，商品化权可以分为真实人物商品化权、虚构角色商品化权、表演形象商品化权和其他形式的商品化权四类。
On the basis of carriers of merchandising, the right may be divided into the merchandising rights of real persons, fictitious characters, performing image and other forms.
动漫角色商品化包括动漫作品中的角色形象、名称以及其他标识等元素的商业化利用形式。
Comic characters, including the commercialization of the image of the animation works, names and other identity elements such as forms of commercial use.
第一部分介绍了知名形象及其商品化的基本问题。
The first part introduces the basic problems of the famous image and commercialization.
值得注意的是，美国却采用单独的公开权制度来保护真实人物形象的商品化权。
It is notable that the United States was using single Public right system to protest Merchandising right of the true figure.
值得注意的是，美国却采用单独的公开权制度来保护真实人物形象的商品化权。
It is notable that the United States was using single Public right system to protest Merchandising right of the true figure.
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