记住在这个经济周期中广告是如何显现出不同的。
REMEMBER how this economic cycle was going to be different (ie, horrible) for advertising?
你的广告活动时间短于你的产品销售周期。
You committed to an AD campaign that was shorter than your product selling cycle.
如果你的产品销售周期长于两年,那么你得做好在广告上烧钱的准备——即使它们并不坏——在开始的四到六个月里。
If your product selling cycle is longer than two years, you can expect to lose money on your ads — even if they're good — for the first four to six months.
Xfire很聪明地在产品生命周期的早期,雇佣了一个广告销售员来专门帮助教育广告商关于Xfire服务和这些广告位置的价值。
Xfire made a wise decision in hiring an AD sales person early in its lifecycle to help educate advertisers about the Xfire service and value of the AD spot.
尽管对于广告人来说这则消息振奋人心,Zenith Optimedia仍然希望这次的恢复可以勉为其难的和之前的广告花销的周期性回升比较。
Despite this encouraging news for AD men (and women), Zenith Optimedia still expects this recovery to compare poorly with previous cyclical upturns in advertising spending.
在给定各周期广告水平下,给出了零售商最优的动态定价策略,分析了零售商定价规律,发现其定价规律具有“振荡”性,并趋近于一定值。
For a given advertising level of each period, the optimal dynamic pricing strategy of the retailer was given and the rules of pricing were analyzed.
通常全周期价值(LTV)分析方法,最终成为广告花销过度的一个借口。
Too often a lifetime value (LTV) analysis ends up being a justification for too much spending on non-organic marketing.
但从商业角度来看,那个周期使我们错过某些广告的机会。
But from a business point of view, that cycle was causing us to miss certain advertising opportunities.
面对市场竞争的压力,媒体型广告公司因行业壁垒低,而导致资源的生命周期短。
Under the pressures of market competition, the resource life cycle of media advertisement companies becomes shorter because of low barriers in the line .
20世纪中后期,随着市场竞争程度加剧、产品生命周期缩短以及广告费中日益增加,公司在推出新产品时面临越来越大的风险。
Companies are facing more risk when market new products due to the fierce competition, shortened product life circle and increased advertisement costs in the late part of 20th century.
从 而极大地降低了车身广告的制作成本,缩短了制作周期,是对车身广告制作模 式的一种根本性改进。
So it will reduces the production cost of bodywork advertisement tremendously, shorten the production period, it is a basic improvement of the bodywork advertisement production pattern.
主要解决现有车身广告的制作方法存在的占用了行车时间、延长了广告的发布周期、制作成本高的缺点。
Mainly overcoming the shortcoming that the present bodywork advertisement cost highly the driving time, prolonged the issue periodic time of, production cost is high.
最后,针对高科技品牌特殊的生命周期特性研究了高科技品牌网络广告策略,以期对高科技企业网络广告投放策略的制定提供帮助。
This article also studies the high tech enterprise's brand on the angle of brand life cycle; hope to provide help to the enterprise's international advertising strategy.
广告在上个月的黄金周期间,共有1.46亿中国人外出。
During last month's Golden Week, 146 million Chinese hit the road.
广告在上个月的黄金周期间,共有1.46亿中国人外出。
During last month's Golden Week, 146 million Chinese hit the road.
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