我想我已经有了市场营销的基础,因为我已经修过了这里提供的每一门公关传播课程。
I figured I've got the marketing basis already since I have taken every PR in communication courses offered here.
Philip和Armstrong,Gary合著的Principles of Marketing(第十版,Prentice - Hall,inc . 2003)是一本介绍基础市场营销概念的优秀书籍。
Tenth Edition, Prentice-Hall, Inc. 2003. Provides a good introduction to fundamental marketing concepts.
坏消息是酒店必须对营销和客户沟通、库存分销基础和人力资源管理进行规划。例如,你需要在2011年增加市场营销费用。
The bad news concerns the need for fresh investments in marketing and customer engagement, inventory distribution infrastructure and human capital i.e. the need to increase marketing budgets in 2011.
只需要对销售、市场营销和发行进行管理的基础结构。
The only infrastructure you need in place is one to manage sales, marketing, and distribution.
开设目的是为系统学习经济学、国际贸易理论与实务、市场营销等课程打下基础。
The start goal is for system curricula study economic, international trade theory and practice, market marketing builds the foundation.
了解市场营销和业务基础知识,关注如何使用新数据来源?
Learn marketing and business fundamentals, with a focus on how to use new data sources.
在上述分析的基础上,从产品、价格、渠道、以及促销四个方面探讨美菱公司的国际市场营销策略。
Based on the above analysis, this article will discuss the international marketing strategies in the fields of product strategy, pricing strategy, promotion strategy and channel strategy.
本文拟在区域经济学和市场营销学的理论基础上,结合徐州工程机械集团的实际情况,对区域市场和区域市场营销活动进行研究。
This article interprets the regional markets and marketing activities on the basis of regional economics and the theory of marketing in the case of Xuzhou Construction Machinery Group(XCMG).
本文首先阐述了市场营销审计的理论基础,提出了市场营销审计的假设,并分析了市场营销审计的本质和特征。
This paper expatiates the marketing audit's theory foundation at first, brings forward the marketing audit's hypothesis, and analyses its nature and characteristics.
对目标消费者行为的认知和理解是市场营销活动的基础。
Perception and understanding of the target consumers' behavior is the basis of marketing.
科学谦诚的市场营销模式、完善的售后服务体系,是赢得用户广泛信赖的基础。
Scientific and honest marketing strategies and perfect after-sale service win the hearts of users.
客户关系管理建立在以下原则的基础之上,即企业应该不断地扩展市场营销战略以加强客户的忠诚度。
Customer relationship management is based on the principle that marketing strategies should be continuously extended to strengthen customer loyalty.
国内有关旅游市场营销的主要理论是本论文研究的理论基础。
The main theories of internal travel marketing and its current study conditions is my thesis theoretical foundation.
传统的市场营销理论以供给方主权为基础,而不是真正集中于消费者的需求。
Traditional marketing theory is based on supplier sovereignty, naturally which cannot really focus on consumer demand.
在年度市场营销计划基础上,协助各部门制定部门年度营销计划。
Assist in preparing with the respective Outlet teams, a yearly marketing plan for each outlet, which is the basis of the Food and Beverage Annual Marketing Plan.
在市场营销理论基础上,探究商业银行这一服务性企业的产品营销特点。
On the basis of marketing theory to probe into the products marketing characteristic of commercial bank as service enterprise.
第五部分,在以上各部分的研究基础上,提出了我国期货市场营销应采取的策略与方法。
The fifth part, on the basis of studying in the above every part, put forward what the tactics and method that the futures marketing of our country should be taken.
在此基础上对电力市场营销进行有针对性的管理,以保证电力市场营销模式的有序运作。
Carry on pointed management to the marketing of electric power on this basis, So as to ensure the operating of electric power marketing mode.
相应地,旅游目的地形象营销理论基础从市场营销理论、经济学理论拓展到公共管理理论和传播学理论。
Accordingly, the destination image marketing theoretical foundation of the travel is expanded from the marketing theory, economics theory to the public management theory and dissemination theory.
在此基础上,建立了自顶向下与自底向上相结合的目标市场营销决策系统。
Based on these, the objective marketing decision system is designed to aid the procedure of segmentation and objective market selection.
这些知识和经验将使他能够进一步加强AMD公司的财务基础,并加速到产品设计和市场营销的领导者的转变。
This knowledge and experience will enable him to further strengthen AMD's financial foundation and help accelerate our transformation into a product design and marketing leader.
文章对湖南移动通信农村市场的宏观环境和微观环境进行了深入分析,为农村市场营销策略制定提供了基础条件。
This article expounds the intensive analysis of macro- and mi nt of mobile communication rural market in Hunan. It provides a foundation for marketing strategies in the rural market.
本文在此基础上提出了将客户价值和艺术价值加以平衡的艺术品营销战略理念,强调艺术市场营销应该将艺术体验作为核心客户价值。
It proposes that art consumers should be seen as co-producers in the total art process and advocates that arts marketing should focus on the artistic experience as the core customer value.
如对详细的销售数据库进行挖掘可判断顾客的消费模式,以此作为广告和市场营销活动的基础。
For example, detailed sales databases can be mined to determine customer buying patterns as a basis for advertising and marketing campaigns.
本文的研究建立在市场营销基本原理基础上,并采用案例研究方法。
The study in the paper is based on the fundamental in marketing, and adopts case study.
在此基础上,提出论文研究的思路和方法,采用了波特竞争力模型、实证与案例分析法、基于供给链的市场营销模式等作为分析的理论基础。
On this basis, the proposed thesis research ideas and methods, the use of the Porter competitive model, empirical and case analysis, supply chain marketing model as the theoretical basis for analysis.
在此基础上,提出论文研究的思路和方法,采用了波特竞争力模型、实证与案例分析法、基于供给链的市场营销模式等作为分析的理论基础。
On this basis, the proposed thesis research ideas and methods, the use of the Porter competitive model, empirical and case analysis, supply chain marketing model as the theoretical basis for analysis.
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