在媒体特性上，它主要表现为定位小众化、视觉图片化、经营集团化；
It shows its media characteristics in orientation of anti-massification, picturization of images and institutionalization of operations.
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传统的大众传媒将向利基(小众？分众？)媒体演化。
Traditional mass media will evolve to niche media.
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