但是在货币升值会导致利润减少，大量企业濒临倒闭的情况下，我难以想象中国人会比过去消费的更多。
But with lowering profitability and many companies going to bankrupt due to increasing currency, I would hardly imagine Chinese people would spend more they used to be.
但思科的此次转变将面临很多挑战：网络设备市场正在快速变化，产品价格不断下降（进而导致利润减少），并且，越来越多的新公司正在进入这一市场，并与思科展开竞争。
The challenge there is that the networking-gear business is rapidly changing, with prices (and hence, margins) falling and new competitors entering the market.
2000年，一场大丰收导致农作物的价格暴跌、利润减少，农民们开始寻找解决办法。
In 2000, a bumper harvest crashed prices and, with profits squeezed, farmers looked for a solution.
企业内部也存在风险管理的内在动力：诈骗和盗窃都会减少利润，甚至导致经营失败。
Businesses have internal motivations for risk management as well: fraud or theft can lead to reduced profits and even business failure.
此外，小型拍卖会导致中标价过低，利润从而减少。
But small auctions can lead to low winning bids, and thus less profit.
降低新鲜果蔬价格将导致盈利减少，但沃尔玛寄希望于总销售额来弥补这一部分少掉的利润。
By lowering prices on fresh fruits and vegetables, Wal-Mart says it will cut into its own profits but hopes to make up for it in sales volume.
本田在4月28日公布的数据显示，由于地震导致产品生产和销售的锐减，第一季度的利润同比上年减少38%。
On April 28th it announced a 38% year-on-year fall in first-quarter profits because of earthquake-related production cuts and weak sales.
高失业率必然导致需求减少，结果利润就更加令人失望。
如果这种状况持续时间过久，将会导致客户减少，利润下降。
If this situation continues for long, it will lead to fewer and fewer customers and profits decline.
其次，人民币升值降低了企业出口的预期利润，从而导致企业减少出口量，这种效应有一定的滞后性。
Moreover, RMB appreciation lowered expected profit from exports; so, exports diminished. This indirect effect occurs with a lag.
其次，人民币升值降低了企业出口的预期利润，从而导致企业减少出口量，这种效应有一定的滞后性。
Moreover, RMB appreciation lowered expected profit from exports; so, exports diminished. This indirect effect occurs with a lag.
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