但就像阿普肖在书中引用的诸多案例所说明的那样，诚实营销会给你带来诸如更高的客户忠诚度、更低的成本之类高回报。
But, as the numerous anecdotes and studies he quotes illustrate, relying on truth in your marketing can pay you back richly with greater customer loyalty, lower costs and other benefits.
但就像阿普肖在书中引用的诸多案例所说明的那样，诚实营销会给你带来诸如更高的客户忠诚度、更低的成本之类高回报。
But, as the numerous anecdotes and studies he quotes illustrate, relying on truth in your marketing can pay you back richly with greater customer loyalty, lower costs and other benefits.
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