有强大的媒体策划和执行能力。
通过评估工具的运用,比较媒体类别中具体媒体的效率与效果,为媒体策划人员进行具体媒体的选择提供客观依据。
By using evaluation instrument, the efficiency and effect of different media are compared and objective gist for media choice is provided for media planners.
全球-继快速消费品巨头联合利华在其全球主要市场发起了一项媒体策划和广告购买代理的评估后,WPP集团,宏盟集团和Interpublic集团争相参加评估,以增加其在该公司全球媒体帐户中的份额。
Global - WPP, Omnicom and Interpublic are vying to increase their share of Unilever's global media account after the FMCG giant launched a planning and buying review in its key global markets.
从与供应商的讨论中,我为企业们总结了如何策划、创建和执行社会媒体策略的五个步骤。
From these discussions I have developed five steps for a supplier on how to plan, set up and execute a social media strategy.
在七月初,希拉里曾经向波兰媒体透露,她很高兴能参与到女儿婚礼的策划中。
Earlier in July, Hillary Clinton told Polish media that she was enjoying taking part in her daughter's wedding planning.
策划一个戏剧化的事件,并且邀请媒体-他们喜欢那些有趣的,或者能拍出好看照片的事件。
Stage a dramatic event and invite the media - they love an event that gives them an interesting Angle or good photo.
最终,事实证明曾在伦敦申奥过程中担任媒体公关总监的迈克·李(mike Lee)策划的里约竞选活动是优秀的,也是足以取胜的。
In the end Rio's excellent campaign masterminded by Mike Lee, the communications director for London's bid, proved enough.
近年来企业新闻策划在媒体和企业中非常活跃,但对其进行理论层面的研究还相对薄弱。
Enterprise news plans to be very active in media and enterprise in recent years, but its theory research is relatively weak even.
成功的新闻策划不仅可以增强新闻的社会效应,最大限度地满足受众的需要,而且促进了媒体间的相互沟通。
Successful news strategy can not only enhance the social impact of news and meet the needs of the masses, but also further the interchange among different types of media.
美国大型超市巨头沃尔玛目前由传立媒体负责其在中国的媒体采购和策划。沃尔玛其它同行包括家乐福,特易购和麦德龙。
Wal-Mart, a US-based hypermarket giant, currently works with Mindshare on media buying and planning in China. Other industry players include Carrefour, Tesco and Metro AG.
新闻媒体品牌策划,这是当前学术界和业界尚未充分讨论的一个研究领域。
Brand planning of news media is an under-developed research aspect in current academia.
作为国际新景观策划图书的点睛之举,新书发布会将邀请行业内知名媒体与地产合作商,共同见证图书的发布盛世。
As a striking key point of a book planned by International New Landscape, book launch will invite many famous media and real estate partners in the industry to celebrate the book publication.
概述:公共关系专业,有五年多在不同媒体公司的关公活动管理、与国家以及当地新闻媒体共同策划大型活动的经验。
Summary: Public relations professional with five years of experience managing pr campaigns across multiple media, working with national and local press and coordinating large-scale events.
现代社会,报业竞争激烈,专刊策划也成为近几年媒体关注的一个焦点。
In modern society, there are fierce competitions in journalism, monograph planning have become a focus that media pay close attention to in recent years.
负责营销活动方案、媒体宣传方案、品牌推广方案的策划、提案、执行与效果评估;
Responsible for the planning, proposal, implementation and evaluation of the marketing activity plan, media promotion plan, brand promotion plan;
本文就如何策划,进行追踪报道作了有益的探索,并认为追踪报道这一新闻手段是媒体开展舆论监督的一种有效途径。
The paper made beneficial exploration on how to plan and write tracking reports well, tracking report as a news method is an efficient way to carry out the public opinion and supervision.
网络媒体可以通过实施策划、利用品牌优势、名人效应、实行媒体联动提高网络新闻专题在受众中的影响力。
Net News Volume can increase its influence in the public through implementing planning, taking advantage of brands, celebrity effect and media interaction.
广告学院开设广告策划、平面广告、影视广告、新媒体广告等专业方向。
Advertisement school set up advertising planning, print advertisement, video advertisement and new media advertisement and other professional direction.
新闻策划是当今新闻媒体之间在抢占市场的激烈竞争中一个起决定性作用的因素,是新闻报道工作中追求最佳效果的创造性思维活动。
News Planning is a decisive factor in the gruelling competition for racing to control news marketplaces among agencies nowadays, and also a kind of creative action of thinking.
新闻策划是当今新闻媒体之间在抢占市场的激烈竞争中一个起决定性作用的因素,是新闻报道工作中追求最佳效果的创造性思维活动。
News Planning is a decisive factor in the gruelling competition for racing to control news marketplaces among agencies nowadays, and also a kind of creative action of thinking.
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