其基本特征是大众体育文化的产业化。
Its imporotant feature is the industrialization of popular athletic culture.
世纪之初，中国大众体育文化兴起，形式各异的健身性体育活动广泛开展。
At the beginning of 21st century, Chinese mass sport culture springs up, each different gymnastics sports are developed extensively.
并提出了实施体育社会化应该满足：体育管理社会化和培养大众体育文化市场等条件。
Some conditions have to be satisfied for sports socialization to be carried out such as socialization of sports management, popular culture of sports and sports market.
但以技术体育传播为主的大众体育传播，导致人们对体育作为文化的误读。
However, mass sports communication that bases mainly on technical sports communication has resulted in people's misunderstanding about sport as a culture.
但以技术体育传播为主的大众体育传播，导致人们对体育作为文化的误读。
However, mass sports communication that bases mainly on technical sports communication has resulted in people's misunderstanding about sport as a culture.
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