所谓品牌再定位，就是对品牌重新定位，旨在摆脱困境、使品牌获得新的增长与活力。
Brand re-positioning, which is to re-position the brands, aims at getting the brands out of the predicament and rejuvenating them.
在2009年，品牌重新定位于“有趣”，并推出了曲奇人的卡通形象，能够消费者带来快乐。
In 2009, the brand repositioned itself as "fun" and launched a cartoon character to bring happiness to consumers.
新的酒店管理研究表明，酒店品牌重新定位和星级提升能在两年或两年后为酒店在财务方面带来积极的影响。
New hospitality management research suggests that rebranding and moves in market scale result in positive financial effects after two years or more.
他将负责试图重新定位托克品牌正面的公众形象。
He will be in charge of attempts to reposition positive public perceptions of the Trafigura brand.
当我们打算重新定位和新顾客交往的体验，前景和影响力，就非常有必要引导品牌的改善。
As we attempt to redefine the experience of new customers, prospects and influencers, we essentially induce a brand makeover.
但最大的赢家将是那些能够顺应时势重新定位自身品牌的公司。
But the biggest winners of all will be those who can reposition their brands to capture the mood of The Times.
在2002年PlayAlong重新定位了整个品牌并且给他们第一次打扮，改变了他们的颜色和肚子上的符号。
In 2002, Play Along relaunched the entire brand and gave them their first makeover, changing colors and tummy symbols.
现在我们已经重新定位，我们要找出什么型号和品牌是最受欢迎的。
Now that we have our niche we need to find out what models and brands are most popular.
这为制造商提供了机会，很容易地利用行之有效的手段，重新定位的品牌优势和提高销售。
This provides opportunities for manufacturers to easily take advantage of proven means of repositioning brands and raising sales.
回应：本品牌可以重新定位吗？
为了扭转不利的品牌形象，麦当劳公司对它的市场重新定位。
Mcdonald's company relocated it's market position to change it's brand image.
它们有的只是在原有的品牌形象的基础上进行轻微的调整，有的则是对整个品牌进行重新定位，改变其在市场上原有的形象。
Some have made slight adjustment on the basic of the original one, while some reposition themselves and change their old image in the market.
SHL对其品牌进行了重新定位，从而更好地反映在全球提供人才信息项目的承诺。
SHL has re-aligned its brand to reflect better its commitment to delivering People Intelligence programmes globally.
SHL对其品牌进行了重新定位，从而更好地反映在全球提供人才信息项目的承诺。
SHL has re-aligned its brand to reflect better its commitment to delivering People Intelligence programmes globally.
应用推荐