针对品牌建设中的主要问题，本论文研究设计了X制酒厂品牌策略方案，重点包括：品牌定位和目标、品牌策略的选择和制定。
For the main problems of brand-building, this paper researches and designs the X-winery brand strategy, focusing on: brand positioning and targets, the choice and development of brand strategy.
第三章重点研究了外资企业影响本土品牌的途径，以为分析外资企业的品牌策略提供基础。
The third chapter researches the channels that foreign enterprises affect the local brands. This is prepared for further analysis of the foreign enterprises' brand competition strategies.
本文首先阐述品牌、品牌策略和品牌分析工具等相关理论，为论文研究奠定了理论平台；
In this paper, we first review the brand, brand strategy, brand analysis tools of related theories, in order to lay the platform of theoretical papers;
论文在X制酒厂品牌策略方案设计过程中，综合运用了SWOT分析法，系统分析法、比较分析法、案例分析法以及调查研究分析法，以期使研究较为深入。
In the X-brand strategy design process, the integrated use of SWOT analysis, systems analysis, comparative analysis, case studies, research analysis, a more in-depth study.
本文的目的就是研究KS化妆品公司多品牌策略的成功之处，给有志于品牌营销的国内企业特别是化妆品企业提供品牌策略尤其是多品牌策略的借鉴。
The purpose of this paper is to study KS Cosmetics Company's success of multi-brand strategy, it brings cosmetics enterprises example of multi-brand strategy.
第五部分，研究房地产业的具体市场营销策略，主要从选定目标市场及市场定位策略、品牌策略、价格策略、销售策略等方面进行论述。
Section 5: the study in detailed marketing strategies in real estate profession, mainly including targeted marketing strategies, brand strategies, pricing strategies and sales strategies.
第五部分，研究房地产业的具体市场营销策略，主要从选定目标市场及市场定位策略、品牌策略、价格策略、销售策略等方面进行论述。
Section 5: the study in detailed marketing strategies in real estate profession, mainly including targeted marketing strategies, brand strategies, pricing strategies and sales strategies.
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