分析了品牌文化内涵中的字体设计、品牌名称中的字体设计、品牌标志中的字体设计,指出字体设计与产品品牌塑造的关系是相互影响相互作用的。
It analyzed the font design in the connotation of brand culture, brand name and brand logo, pointed out that the relationship between the font design and product branding is interacting.
建筑经典化的实质是表现意义的过程,体现在对宏大叙事的诉求、品牌商品的塑造和文化身份认同的建构三个方面。
The canonization of architecture is a process to express meaning, which is embodied in great narration, branded commodity and cultural self-identity.
第四部分通过分析品牌文化对频道塑造的启示,对东方卫视提出了一些建议和参考。
Finally by exploring the inspiration of channel shaping with the brand culture, some Suggestions and advisory opinions were proposed.
一个品牌所塑造的不仅是一种产品,还有公司文化。
A brand name establishes both a specific product and the culture of a company.
毫无疑问的是许多企业都正尝试将他们的品牌塑造成一种文化图腾。
Without a doubt, many corporations are trying to make their brands the cultural emblem.
中国消费者经历了巨大的经济及文化转型,这塑造了他们定义自己的方式。他们对社会整体的影响以及他们购买品牌的方式。
China's consumers have experienced tremendous economic and cultural transformations that shape how they define themselves, their impact on society at large, and how they consume brands.
在诸多品牌激烈竞争的情况下,中国品牌应塑造独特的文化和个性才有可能占有一席之地。
Now, many brands steep compete in market, the Chinese cosmetic brand should mold the unique culture and individuality only then has the possibility to hold the small space.
首先分析了品牌文化的内涵,认为其是造成品牌差异性的实质因素,也是品牌塑造所围绕的价值所在。
First I have analyzed the brand culture connotation. I think it is the factor that creates the brand different essence. And it is also the value which the brand molds revolves.
本文主要是以奢侈品品牌文化作为奢侈品品牌战略的切入点,从高端理解品牌,从文化的宏观视角塑造品牌,以营销公关作为核心对奢侈品品牌形象的塑造进行研究。
This article will use luxury brand culture as a strategic entry point for luxury brands, from high-end brands to understand and a macro perspective of the culture to shape brands.
企业加强品牌文化建设,是塑造知名品牌的关键;
The enterprises strengthen their product-and-brands' building, which is the crux and the objective need of producing the famous product-and-brands.
企业加强品牌文化建设,是塑造知名品牌的关键;
The enterprises strengthen their product-and-brands' building, which is the crux and the objective need of producing the famous product-and-brands.
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