知道你的品牌意味着什么以及品牌承诺。
Know what your brand stands for, and know what your brand promises.
怎样才能保证你的品牌承诺与消费者的经验相协调呢？
How can you ensure that you brand promise and the consumer experience match up?
品牌承诺过度，最终还是会被受骗的消费者舍弃甚至唾弃。
Brand commitment of excessive, will eventually be deceived consumers to abandon even spit on.
一旦你知道你的品牌意味着什么以及品牌承诺，就别害怕炫耀。
Once you know what your brand stands for and promises, don't be afraid to flaunt it.
发掘自己的品牌承诺，深入回答以下三个问题：你为什么要建立这个盒子？
To uncover your own brand promise, dig deep to answer these three questions: Why did you build this box?
品牌的一致性是在任何时候都以相同的方式体现出来，言行一致并且实践你的品牌承诺。
Brand CONSISTENCY is showing up the same way every time, walking the talk and being true to your brand promise.
文献显示一个方法来实现品牌，诚信是能力或专业知识能够提供的品牌承诺。
The literature shows that one way to achieve brand credibility is the ability or expertise to deliver the brand promise.
考虑你的业务的所有方面，从你的价值和表现，你的品牌承诺到你如何提供你的产品和服务。
Think about all the facets of your business; from your values and behaviors, your brand promise, to how you deliver your products and services.
希尔顿欢迎计划的核心是我们的品牌承诺，即确保每一位游客都能感受到关心、重视和尊重。
"Hilton Huanying is an extension of our brand promise to ensure every guest feels cared for, valued and respected, " said Dave Horton, global head, Hilton Hotels & Resorts.
一个强有力的品牌符号和品牌承诺建立起完整的品牌印象，代表着南山服饰在时尚产业上的高标准形象。
A powerful brand symbol and a promise for brand name build up a perfect brand impression representing the high standard image of Natsun Garment in fashion industry.
品牌的独特性意味着在你的品牌承诺保持一致性的同时，不论是内在还是外在方面，你的品牌都能够从竞争者中脱颖而出，具有明显不同的特征。
Brand DISTINCTION means you stand out uniquely and unequivocally different than your competition both internally and externally while being congruent with your Brand Promise.
这些品牌都会带着一种精神目标：一种承诺，或者一个美德的咒语，这些东西你不用非要有MBA学位才能理解。
These are brands aligned with a purpose. It's not something you need an MBA to understand-more a promise, or a mantra of virtue.
人们会关注它，是因为，这个承诺是您的品牌，您的遗产。
That commitment becomes your brand, your legacy, and the reason why people pay attention.
分析人士说，如果宏达国际兑现其承诺，发起强烈的品牌攻势，它将对苹果公司构成更大的威胁。
If HTC follows through on its promise to make an aggressive branding push, it could pose a bigger threat for Apple, analysts say.
品牌还被定义为一个可认证的、基于主动或被动地信守的承诺而有了一定价值的个体。
A brand has also been defined as an identifiable entity that makes a specific value based on promises made and kept either actively or passively.
你的品牌是你传达给顾客的价值承诺。
Your brand is a promise of the value you'll deliver to your customer.
罗森菲尔德女士很快在周二承诺卡夫公司“对吉百利公司的品牌，传统以及员工非常尊重”，或许这可以减轻曼德尔森勋爵的忧虑。
Ms Rosenfeld was quick to acknowledge on Tuesday that Kraft has "great respect for Cadbury's brands, heritage and people". Perhaps that will allay Lord Mandelson's fears.
他们精心打造和维护一个战略品牌——对现期与预期用户的独一无二的有用承诺——以获得品牌资产与忠诚。
They crafted and maintained a strategic brand — a unique, useful promise to current and prospective customers — to gain brand equity and loyalty.
当你的品牌并不能体现品牌观念的时候就会是这样的。这就是说，你的营销说的是一样（做出感性的承诺），而实际上体验到的与所说的观念是不一样的。
This happens when your brand doesn’t walk your brand talk, meaning your marketing is saying one thing (making a perceptual promise) and the experience is ‘other’ than what is perceived.
申办文件中还提及了关于世界杯品牌广告宣传方面的承诺，即仅允许以世界杯为主题或与之相关联的商品发布广告，而非经国际足联批准的其他广告将一律被禁止。
The document outlining commitments onmarketing and the World Cup brand states all commercial events surrounding theWorld Cup will be prohibited unless approved by Fifa.
但是像认可品牌，他必须真实地让人感觉到他在兑现承诺。
But like any brand, he has to deliver now on his promises, both actual and perceived.
梅塞德斯·奔驰(Mercedes - Benz)美国公司营销副总裁史蒂夫·卡农称：“品牌就是一个人的承诺，承诺你真正能够做到的事情。”该公司对于形象塑造比较在行。
"The brand is your promise that represents real things that you deliver," said Steve Cannon, vice President of marketing for Mercedes-Benz USA, a company that knows something about image creation.
承诺：我们个人的义务和奉献精神，来为客户提供品牌价值。
Commitment: Obligations and our personal dedication to provide customers with the brand value.
定位为品牌工具，Splitweet并没有真正兑现这一承诺，公司最好选择CoT weet, EasyTweet或HootSuite。
Positioned as tool for brands, Splitweet doesn't really deliver on that promise, and companies would be better off with CoTweetCoTweet, EasyTweet, or HootSuite.
在今后的几年里，李先生承诺要将展台扩大到5个以上，参展车达到25辆，参展品牌达到3个。
Over the next year or so Mr Li is promising a range of 25 cars spread out over five platforms and three brands.
在今后的几年里，李先生承诺要将展台扩大到5个以上，参展车达到25辆，参展品牌达到3个。
Over the next year or so Mr Li is promising a range of 25 cars spread out over five platforms and three brands.
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