至于名人代言广告并不涉及“主角”销售，证据是复杂的。
Regarding the appearance of celebrities in advertisements that do not involve host selling, the evidence is mixed.
从此，长期以来备受争议的名人代言医疗产品广告、姓名解析、交友聊天等广告将退出广播频率和电视荧屏。
That's when the controversial celebrity medical advertisement on radio and TV will be banned. Other advertisements to be banned include name analysis and chat dating.
此外，过度夸大产品功效及虚假的电视广告遭到投诉，其中有些广告甚至是名人代言。
Moreover, instances of extreme hyperbole and fraud in television advertisements have been uncovered, some involving high-profile celebrities who have acted as the product's spokespersons.
我相信名人代言人能增加该个人护理产品广告的可信性。
I believe that celebrity endorsers can raise the reliability of advertisements on personal care product.
名人代言广告是广告活动中最常见的一种形式。
Celebrity engaging in advertisement is a familiar form of advertising activity.
由于缺少法律明确具体的相关规定，作为消费者对名人虚假广告代言的权利难以主张。
Because lacks the law to be clear about the concrete correlation stipulation, the right which speaks on another's behalf to the celebrity false advertisement advocated with difficulty as the consumer.
我国对名人代言虚假广告是否承担法律责任目前尚无明文规定。
There is no provision about the legal responsibility of celebrity advertising mendacious ads in our country.
“科尔曼芥末”最早是在1901年变得小有名气，当时探险家罗伯特·斯科特带着一吨科尔曼芥末起航去了南极——这一事件是首个名人代言做广告的例子。
Colman "s Mustard first edged into fame in 1901, when explorer Robert Scott set sail for the South Pole with one ton of the stuff-the event was the first example of celebrity-endorsed advertising."
近年来，名人代言虚假广告事件频频曝光。
In recent years, the event of celebrity false advertising has been discovered again and again.
本文分四部分对名人代言虚假广告的法律规制方面进行研究。
The text divides four-part cent to investigate the legal regulation of celebrity advertising.
因此，对名人代言虚假广告的法律规制方面的研究具有一定的理论与现实意义。
So the research of the legal regulation of celebrity advertising has certainly theoretical and realistic meaning.
在这个广告泛滥的环境下，品牌代言人因其“名人效应”以及使品牌更加个性化和人性化等特征成为深受企业欢迎的营销传播手段。
In the environment of advertising overflow, brand spokesperson, who can make brand individuation and humanness, has become an important means of marketing communication.
名人代言虚假广告给社会造成极大危害，对其民事责任的追究势在必行。
The phenomenon that a large number of celebrities engaging in false advertising have caused severe damage to the society, so it is must to make the celebrity undertake civilability.
消费者对于“名人广告”的投诉日益增多，名人代言广告不真实已引发信用危机和诸多法律争议。
The consumers' complains about the advertisements of celebrities increase day by day. The falsity of celebrities' advertisements has already caused the credit crisis and many legal disputes.
在名人得到高额报酬，企业得到巨大收益的同时，却出现了不少名人代言的虚假广告和消费者投诉的状况。
Celebrities are in high reward enterprises have huge gains at the same time, there's a lot of celebrities speak of false advertising and consumer complaints situation.
以手机广告为例，通过两个实验探讨了受众需求状况、名人代言、广告词和产品成熟度对广告效果的影响。
Two studies explored the influence of audience needs, product image spokesmen, AD remarks and brand maturity on the effect of cell-phone advertisements.
以手机广告为例，通过两个实验探讨了受众需求状况、名人代言、广告词和产品成熟度对广告效果的影响。
Two studies explored the influence of audience needs, product image spokesmen, AD remarks and brand maturity on the effect of cell-phone advertisements.
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