从传播学的视野出发,对“新闻策划”概念的内涵及其演变作了全面梳理,进而深入分析了“新闻策划”实践的合理范畴与分类。
This paper intends to examine "the planning of the press" in the view of communication studies. Firstly, the connotation and evolution of "the planning of the press" is sorted out comprehensively.
从传播学的视野出发,对“新闻策划”概念的内涵及其演变作了全面梳理,进而深入分析了“新闻策划”实践的合理范畴与分类。
This paper intends to examine "the planning of the press" in the view of communication studies. Firstly, the connotation and evolution of "the planning of the press" is sorted out comprehensively.
应用推荐