受众心理机制直接影响传媒广告的劝服效果。
Is persuaded the effect the numerous psychic mechanism immediate influence media advertisement.
研究受众心理特点对提高新闻传播质量很有益处。
Researching on mentality characteristic of the media-acceptors is important to improving quality of news spread.
新闻受众心理存在着自身的张力,其张力影响着相关图书的出版与接受。
News acceptance psychology has its own tension. The tension affects relevant books publication and acceptance.
本文从心理学和传播学交叉研究的角度,分析社会问题报道对受众心理影响。
This thesis analyzes the impacts of social problems report on audience psychology from the aspect of interdisciplinary between sociology and psychology.
广告主迫切需要更可靠,更能迎合网络受众心理的广告形式来达到广告目的。
Advertisers need urgently some new kind of advertisements which are more reliable and more appealing and are able to achieve their purposes.
因此,只有满足广告受众的心理需求,成功地抓住受众心理,广告才能收到预期的效果。
So, only by satisfying and gripping the need of the public's psychology, can the advertisement obtain the anticipated effects.
大众传媒殚精竭虑,主动理解受众心理,逐步形成了以个性为表以大众化为里的传播模式。
The mass media try hard to understand audience's mind, have formed the model with individual character as surface but popularization in fact.
京东一布这四个字清瘦高挑,自然可爱,符合服装行业的受众心理,容易引起消费者的共鸣。
Jingdong a cloth that the words lean tall, lovely nature, in line with the apparel industry audience psychology, easily resonating with consumers.
系统地从大众文化角度、传媒经济角度以及受众心理角度论述了“超级女声”这一电视综艺节目品牌。
From the Angle of the mass communication culture, communication economy and receiver mentality, systematic explanation and discussion the brand of Super Voice Girl are presented.
新的形势下,传媒格局和受众意识、受众心理发生了很大的变化,典型报道已不可能再固守原有的模式。
Under new situation, the psychology of audience as well as media structure and form have occurred huge change. The typical report has already impossibly kept without change to develop itself.
宜家商场的布局和陈列方式不仅是追求视觉效果的物的简单摆放,更有着深层次的受众心理和消费文化原因。
IKEA has always pursued a simple visual effect in its store layout and products displaying, which can be explained with the psychology of consumers and consuming culture.
文章以大量的“新闻与出版互动”实例为基础,深入分析了新闻受众心理在相关图书出版与接受中的重要作用。
The article deeply analyzes the important function of news acceptance psychology in relevant books publication and acceptance on the basis of many examples about news and publication.
在影响受众解读文本的宏观因素中,文化传统和时代变迁是最核心的,它们是受众心理特征和行为结构的有力构造者。
The researches show that traditional culture and new phenomena work together to shape audience's psychology and behaviors during their interpretation of the news text.
从新闻接受角度出发,阐释新闻受众心理的三个层次:“消闲心理”、“求知心理”和“研究心理”,可以发现新闻受众心理的不同层次的理性含量是不同的。
On the basis of research on the modality of various sports medium audience, the writer investigates the psychological and behavioral characteristic of audience of sports news.
能否赢得目标受众的认同取决于经济组织是否与目标受众心理上沟通、感情上共鸣。 然而这种沟通境界,没有经济组织中沟通人员与目标受众的有效思想对接,其达到的可能几至为零。
In turn, the way to make object customers accept is communication in psychology and resonance in emotion, which depends on effective thoughts-connecting between salesmen and object customers.
从受众对网络广告的接受过程来看,其心理反应,可以分为感知、接收、记忆、态度、行为五个阶段。
From the audience of Internet advertising receptive process to see, their psychological reaction, can be divided into perception, receiving, memory, attitude, behavior five stages.
对于网络广告来说,了解受众对于广告的接受心理乃是获得受众的前提。
Regarding the network advertising speaking, understand the audience for advertising accept psychology is the premise of garner.
该产品充分考虑目标受众的身体和心理特点,致力于营养配方油的研发。
The product fully consider the target audience's physical and psychological characteristics, is committed to the development of oil nutritional supplements.
这是一个开始于设计者,延续到受众观者心理活动的思维过程,而这种延续正是依赖于作为思维主体的符号。
This is a start in the designer, extended to the audience, the audience thought processes of mental activity, which is dependent on the continuation of the symbol as a thinking subject.
幽默语篇理解的社会心理特点在于心理的突然扑空和意外结局的瞬间醒悟给受众带来的成就感和满足感。
The social psychological characteristics of humor discourse lie on the sense of satisfaction of what the instant realization of accidental end bring to the receivers.
电视的审美特性主要体现在现实性、虚幻性和综合性上,它们分别满足了受众各个层次的心理需求。
The aesthetic characteristic of TV is embodied on reality, virtuality and integration mainly. They satisfy the psychological need of audience of each level respectively.
第三部分,主要对体育赛事直播节目的受众进行构成分析及收视心理研究,研究观众因素对节目收视率的影响。
The third part, live broadcasts of sports events for composition analysis and audience ratings of psychological research, research audience. factors on the impact of program ratings.
在当前新的社会语境下,电视受众的角色、收视需求和收视心理呈现出新的特征。
In the current new social context, the role of television audience, ratings and ratings of psychological demand shows a new feature.
本文试从受众的角度,以跨文化心理的视角分析“魔幻”电影如何迅速地跨越文化壁垒,产生遍及全球的影响。
This paper tries to analyze why fantasy film can quickly break the cultural barriers and produce global influence from the side of audience's cross-cultural psychology.
这种新旧并存的形式,直接的影响了传播受众的心理,使之变得更加复杂。
This kind of new old form that coexists, direct influence spreads and receives the many psychology, Make it become more complicated.
虚假新闻缘于新闻工作者满足受众的心理需求,缘于激烈的媒体竞争,也缘于新闻自身容易造假。
Fake news is to meet the psychological needs of the audience; it is also because of intense competition in the media industry and is easy to make fake news.
广告的艺术创作有利于对受众形成良性心理。
Advertising art is advantageous to the audience benign psychology.
广告的艺术创作有利于对受众形成良性心理。
Advertising art is advantageous to the audience benign psychology.
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