副品牌策略作为企业多元化经营的策略选择,既可以避免品牌延伸陷阱,又可节约宣传费用。
By - brand strategy as the choice of enterprises can not only avoid falling into "brand - extending - trap", but also save large propaganda expenses.
副品牌策略作为企业多元化经营的策略选择,既可以避免品牌延伸陷阱,又可节约宣传费用。
By - brand strategy as the choice of enterprises can not only avoid falling into "brand - extending - trap", but also save large propaganda expenses.
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