对于静态页面，文字编写人员只需编辑包含页面内容的HTML文件——例如，在页面标题中添加关键词。
With a static page, your copywriter can merely edit the HTML file containing the page's content and change it — adding a keyword to the title, for example.
在标题中使用你选取的关键词(最重要)，然后大小标题和文字中也尽量包含。
Use the keyphrase you have chosen in your title (most important), your headers (when appropriate), and within the text.
努力确保在这些文字链接中包含关键词，例如，用“业务共享软件”(见我如何学习)，而不是一般的东西，如“请点击这里。”
Try to ensure that the text in those inbound links contains keywords; for example, use "business collaboration software" (see how I'm learning) instead of something generic like "click here."
他们经营文字，因为行销的最终目标就是获得具有意义的关键词，但他们需要的是可视觉化的简单文字。
They deal in words, of course, because marketing's ultimate objective is to own a word in the mind. But they want simple words that can easily be visualized.
文字编写人员必须在文本中使用目标关键词。
如果文字编写人员忽视了在页面标题中包含关键词的要求，那么让您的爬行器检查站点上的每个页面，并报告没有适当页面标题的页面。
If the copywriters blithely overlook the need for keyword-rich titles, have your spider examine every page on your site and report which ones have missing titles.
例如，当索引Web页面时，储存某个关键词的额外信息可能会很有用，例如这个关键词关联的URL或者经过文字分析后得出的权重系数。
For instance, when indexing web pages, it may be useful to store extra information about a particular word, such as an associated URL or weighting factor based on some analysis of the text.
搜索结果页面在连结标题之后显示的描述文字一般是搜寻引擎在本页正文中最先抓取到的含有关键词的那段文本。
Search results page after the title appears in the link text is generally described in the page search engine to crawl into the body of the first period of the text containing keywords.
眼睛快速扫描每行文字，寻找词组和关键词。
Move your eyes quickly over each line and look for phrases and key words.
举个例子，我们推出了“语音”和“拼音”搜索，这就使我们的用户可以使用英文字母键入中文关键词。
For example, we introduced "phonetic" or "pin-yin" search which allows our users to type in Chinese keywords using English alphabets.
举个例子，我们推出了“语音”和“拼音”搜索，这就使我们的用户可以使用英文字母键入中文关键词。
For example, we introduced "phonetic" or "pin-yin" search which allows our users to type in Chinese keywords using English alphabets.
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