一种温和的变革正在改变着营销规则以及传统媒体广告的角色。
Revolution that is changing the rules of marketing and the role of traditional media adverting.
当广告主广告预算被大幅削减时，它首先会砍掉电视、报纸等占大头的传统媒体广告。
When advertisement advocate when AD budget is cut down considerably, it can chop TV, newspaper to wait above all take AD of macrocephalic tradition media.
随着互联网在全球范围内的普及，网络广告蓬勃发展，取得了与传统媒体广告相抗衡的地位。
Along with global Internet popularization, network advertisements have developed vigorously and obtained status contending with traditional media advertisements.
据预测，在2006到2009年的三年中，网页广告市场的增长率，将达到传统媒体广告市场增长率的三倍。
It is predicted that in the three years from 2006 to 2009, the web advertising market growth will be three times the rate of traditional media advertising market.
2003年第四季度，美国的在线广告支出激增38%，但帮助投下这些资金的公司高管表示，他们认为，其中大部分增幅并不是以牺牲传统媒体广告为代价。
US Online advertising expenditure soared 38 per cent in the fourth quarter of 2003, but executives who helped route that money say they doubt much of the rise came at the expense of traditional media.
2003年第四季度，美国的在线广告支出激增38%，但帮助投下这些资金的公司高管表示，他们认为，其中大部分增幅并不是以牺牲传统媒体广告为代价。
US Online advertising expenditure soared 38 per cent in the fourth quarter of 2003, but executives who helped route that money say they doubt much of the rise came at the expense of traditional media.
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