同时，随着整合营销传播等观念的广泛传播，多品牌战略下的广告传播整合将会成为越来越多企业的选择。
At the same time, along with the marketing dissemination of concept widely spread, many brand strategy, advertising and media integration will become more and more enterprise choice.
主要咨询和研究方向：企业社会责任战略与规划、企业社会责任管理、企业社会责任评估、企业社会责任报告编制、企业社会责任品牌与传播。
Recently, he has focused on such consulting and research fields: strategy and planning, management, assessment, report compilation, brand, and communication in CSR field.
第四部分，论述企业如何进行品牌战略的创建、传播、保护及成功开展品牌战略的措施。
Does the fourth part, how elaborate the enterprise to carry on the brand strategy the foundation, disseminates the protection and the success development brand strategy measure.
与传统的管理会计控制工具有所不同的是，BSC还可以用来阐明和传播企业战略，而并非仅仅用于控制行为和评估企业以往的绩效情况。
Compared with other management accounting control tools, BSC can not only control behaviors and evaluate previous performance, but also translate and communicate strategy.
与传统的管理会计控制工具有所不同的是，BSC还可以用来阐明和传播企业战略，而并非仅仅用于控制行为和评估企业以往的绩效情况。
Compared with other management accounting control tools, BSC can not only control behaviors and evaluate previous performance, but also translate and communicate strategy.
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