网络保险是新兴的一种以计算机网络为媒介的保险营销模式,有别于传统的保险代理人营销模式。
Network insurance is a kind of rising with computer network as the medium of insurance marketing model, unlike traditional insurance agent marketing model.
有些人转向了互联网,因为它更便宜,而且提供了诸如点击率这样的具体统计结果,这在营销预算紧张的时候尤为重要。
Some are turning to the internet, which is cheaper and offers concrete measurements like click-through rates—especially important at a time when marketing budgets are tight.
他们发现每天有1800万人接到电话营销员的来电。
They found that 18 million people a day were being called by telemarketers.
他意识到有些事情需要改变,作为一名伦敦媒体人,他任命自己为“《自然》杂志的营销总监”。
He realized that something needed to change, and, being a London media type, appointed himself "marketing director from Nature".
这就是为什么我认为有必要建立一个专业营销策略的原因.因为有些人仍然需要一些关于提高推销术的指导.
That's why I think we need to create a professional sales strategy, as some people still need more guidance on how to improve their sales pitch.
营销人关心的并不是事实的情况,而是消费者的脑里在想什么,这可能符合事实,也可能不符合。
What matters to marketing people are not the facts of a situation but what's in the minds of consumers, which may or may not correspond with reality.
这些人每天和你的顾客互动;与营销报告所能解释的相比,他们能够更好的理解你的目标读者的需求和想法。
These people interact with your customers on a daily basis; they probably understand the true needs and wants of your target audience better than a marketing report could ever explain.
营销人不同意这个观点。
但是你已经思考了几百个如何营销一个企业,一个人或者一个理念的计划。
But you have thought through hundreds of plans on how to market a business, a person, or an idea.
这两位经济学家对立的思想观点让他很是迷茫,因此有段时间他转而学习数学。就是在那段时间里第一次接触了教授营销学的一批人。
The two economists’ opposing philosophies so frustrated him that he switched for a while to mathematics, and at that time had his first introduction to people who were teaching marketing.
然后把这些声明交给他们的营销部门,这些人会把这些声明使用小的字体藏在小窗口的后面。
They then hand these statements to their marketing departments, who hide them behind little Windows in small type.
但是,也许这很需要一些时间,来让营销人适应在手机上投放广告这个概念,同时让顾客习惯于在手机上接受广告。
But it may be quite some time before marketers become comfortable with the notion of pushing out ads on phones-and consumers get used to receiving them.
这些作用可以应用到市场营销中,他补充道,例如在发放一些免费试用品时,如果可以让人感官上比较温暖则营销就可能会更有效。
The effect could be used in marketing, he adds. For instance, when giving away free samples of new products, it might be more effective if they feel warm.
化妆品公司使用的科学是使人印象深刻的,但随后被营销人员歪曲的方式是有害的。
The science being used by cosmetics companies is impressive, but the way that is then twisted by marketing people is mischievous.
有些人认为这些销量只是源于近期艺术界的市场营销策略。
Some believe these sales are simply the result of the art world's latest marketing ploy.
作为执掌企业生死的创始人或企业家,个人品牌营销——将你的生活故事当作一项情感工具——这会使你越来越疏远。
As the founder and entrepreneur at the helm of your growing business, personal branding — using your life story as an emotive tool — can only get you so far.
每一个成功的营销人(以及政客)都善于利用至少一种基本的情感。
Every successful marketer (including politicians) takes advantage of at least one of these basic needs.
对一大群人发送大量信息的营销手段曾被称为垃圾邮件营销。
There used to be a name for marketing things to clumps of people by blasting messages at them: spam.
这些代理人常常依赖于社交媒体这样的口碑营销工具,来扩大公司知名度和并宣传该公司的各种营销活动。
These representatives often rely on word-of-mouth tools like social media to publicize the company and any promotional events they host.
七个月过去了,创始人对时装和营销的直觉得到了验证。
Seven months after the launch, the founder’s instincts for both fashion and marketing are proving correct.
这些小企业还包括那些帮助人们打点第二人生的营销机构和设计公司、那些制造和销售游戏币的企业,以及那些提供虚拟世界内部服务的公司。
These include marketing agenciesand design firms that help people operate in Second Life, businesses that helpbuild and sell game pieces, and those that provide in-world services.
“我觉得(营销人)能学到的就是,有些东西是极难复制的——我觉得这是好事——那就是真实性。”斯特里克勒说。
"I think what [marketers] can learn is something that will, in fact, be incredibly hard for them to recreate - which I think is a good thing - and that's authenticity," Strickler says.
“我觉得(营销人)能学到的就是,有些东西是极难复制的——我觉得这是好事——那就是真实性。”斯特里克勒说。
"I think what [marketers] can learn is something that will, in fact, be incredibly hard for them to recreate - which I think is a good thing - and that's authenticity," Strickler says.
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