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Made by startup Music Mastermind, Zya enables anyone with a PC, literally, to easily create high-quality music.
FORBES: Create Your Own Music With Zya: My Favorite Product From SXSW [Video]
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Most of the music processing technology behind Zya is in the cloud, so it only requires a small download.
FORBES: Create Your Own Music With Zya: My Favorite Product From SXSW [Video]
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With user generated content and hit stars on YouTube and other social platforms, could a star be born on Zya?
FORBES: Create Your Own Music With Zya: My Favorite Product From SXSW [Video]
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In the video above, Serletic demonstrates Zya and talks about what makes it different than any other music-making tool.
FORBES: Apple's GarageBand And iTunes Have Some New Competition
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Given the history of the music industry, the licensing piece of Zya is as much of an accomplishment as the technology.
FORBES: Create Your Own Music With Zya: My Favorite Product From SXSW [Video]
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My favorite product that I saw at the South By Southwest conference was a PC-based music creation product called Zya.
FORBES: Create Your Own Music With Zya: My Favorite Product From SXSW [Video]
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With Zya people can make music no matter how bad they think they are musically, says Music Mastermind cofounder and CEO Matt Serletic, who is the former CEO of Virgin Records.
FORBES: Create Your Own Music With Zya: My Favorite Product From SXSW [Video]
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Zya uses the Unity game engine technology.
FORBES: Create Your Own Music With Zya: My Favorite Product From SXSW [Video]
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Does Zya have a future?
FORBES: Apple's GarageBand And iTunes Have Some New Competition
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Zya, backed by Liberty Global and Intel Capital and first announced in 2010, is cofounded by Serletic, who is also a Grammy-winning producer and songwriter, and Bo Bazylevsky, a former managing director and global head of emerging markets corporate bond trading at JP Morgan.
FORBES: Create Your Own Music With Zya: My Favorite Product From SXSW [Video]