Where his main American rival prefers standard solutions, Zwick's engineers go for a tailor-made approach.

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An article written by Forbes contributor Steve Zwick last month charges the latter.

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From a story by John Logan, who worked with Zwick and Marshall Herskovitz on the stiff-jointed screenplay.

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Mr Silverman praised Herskovitz and Zwick for having the courage to launch their show only on the web.

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But the success of firms like Zwick Roell is not synonymous with Germany's.

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The director, Edward Zwick, attempting to revive the stately manner of sixties epics, has made a very earnest piece of work handsome, methodical, pious, and rather doggedly literal.

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Quarterlife, a drama about a group of recent graduates in Chicago, started as a pilot for ABC in 2005, but the network declined to make a full series, so creators Marshall Herskovitz and Ed Zwick took it to MySpace, where it launched this month.

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