You cannot launch with zero defects.

FORBES: 5 Wins Samsung Needs For Galaxy S4 To Succeed

Pepsi Next and Dr Pepper 10 each have less than a 1% market share and Coke's last big diet cola launch, Coke Zero, was in 2005.

WSJ: Fizzy Drinks Revenue Goes From Flat to Sour

It did so with the Chinese launch of Coke Zero.

FORBES: Leadership

Renault chose Seville as the city to launch its three new zero-emission models in October 2011, and ultimately these vehicles and others will be able to make use of 75 battery-recharging points that are being built around the city as part of Proyecto Movele, a government-sponsored plan to boost electric car use.

BBC: Seville goes green

"I've experienced 11 days docked at the space station, 16 days in space on my last flight, so getting back to life in zero gravity, that is never boring, everything from putting on your clothes to brushing your teeth to working to transfer of hardware, all of its fun in zero-g, " Marshburn told NASA before the launch.

MSN: 3 new crew members report to work at space station

Seventy fully-electric, zero-emission BMW ActiveE cars will be located at nine DriveNow stations across the entire city for the launch of DriveNow in San Francisco.

ENGADGET: BMW DriveNow EV car sharing comes to San Francisco Bay Area, ParkNow follows suit