Something succinct but also irresistible, that really captures your scent, that sums up its allure in the time it takes a bus advertisement to pass.

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Regardless of what you pick as your signature scent, it's important to carve out the time to choose it well.

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Thomson says bringing a used baby blanket home from the hospital prior to the baby's arrival can help your pet become accustomed to the scent.

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His first rule of thumb: Be scent-conscious in your day-to-day life.

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Maybe the real estate agent is diffusing the scent of freshly baked cookies in your direction.

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Next time you step foot in a luxury hotel, take a minute to consider the many ways your senses are stimulated by the design, lighting, music, and, nowadays, scent.

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