When you change the way customers perceive value, they have to play by your rules.
While this knowledge might seem to complicate your rules in the immediate term, it can be used to your advantage.
When you come up with a new product or service that transforms your industry, competitors have to play by your rules.
"Set up your rules and adhere to them, " says Barbara Wankoff, director of workplace solutions for the professional services firm KPMG.
And when you build an organization that is so passionate about winning that the top performers clamor to work for you, other employers have to play by your rules.
Although there are likely several reasons for this, and the sampling size might not qualify this as a statistically significant result, I would offer that if you approach a game with the idea of how to work around the rules of the game in increase your odds of winning while your opponents are simply following the rules, your chances of winning will dramatically improve.
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If you pay your premiums and follow the rules your insurance company will be required to renew your coverage each year at a price you can afford, even if you lose your job, even if you decide to start your own business or stay home with your children for a few years.
Make sure you know your office rules before you purchase that bottle of Glenfiddich single malt for the boss.
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For most of the things that matter, your unconscious mind rules you, not the other way around.
Under the likely legislation you would be at greater risk of being on the hook if your organization violates rules.
U.S. enforcers and their counterparts in other developed countries have swapped information and pressured tax-haven jurisdictions and banks to cough up data and adopt strict "know your customer" rules.
Whatever your style, there is likely a corresponding investment legend with sell rules suited to your approach.
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Securities industry rules forbid your old brokerage firm to drag its feet in transferring your account.
Playing by a separate set of rules than your rivals is always tough, no matter who you are.
So you have to apply these rules to your sites when Europeans visit them, wherever your server is.
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Learn from the greats by reading their books, and applying their sell rules to your own investing strategy.
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Set rules for your home screens based on GPS locations, Wi-Fi networks and time, allowing you to define which home screen is the most relevant for any situation.
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Take advantage of anyone whom you respect with good insights about the company, proximity to key decision-makers and a willingness to coach you in the unwritten rules of your company.
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Fist step: Understand your state's rules governing individual insurance.
The rules for your state might be very different.
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Finally, as with most in-house compliance rules, your firm will likely require you to submit an annual update addressing most of the punch-list items in its written supervisory procedures and employee manuals.
And if dead and decomposing bodies aren't your thing you can test your knowledge of the rules of taxonomic nomenclature by suggesting new names for five species of deep-sea worm, recently discovered around hydrothermal vents off Antarctica.
To sign up, you take a personality test that Fisher designed, which asks you questions about everything from feelings about following rules to your understanding of complex machinery and the length of your ring finger, relative to your index finger.
In December it issued temporary rules covering when you can get a partial exclusion if you haven't lived in your home two years and final rules on other issues.
But you have to know your way around tricky ownership rules south of the border ( p. 196).
Next, determine whether your company can change the rules of engagement with the other players.
Here, now, are the five rules to protect your retirement from the cost of college.
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