Dreamworks was always the likely top contender, with viable franchises and brands via the Madagascar animals, the Shrek universe, and the expanding mythologies of How to Train Your Dragon and Kung Fu Panda.

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You can see birds in your backyard, you can go see a panda bear, even if it's only on TV, there are animals out there that people can appreciate, that they can sympathize with, and they can relate to.

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Between Shrek, Kung Fu Panda, Madagascar, and the aforementioned How to Train Your Dragon, the company has given birth to a number of successful franchises.

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