To make things easy, you can look at ready-made examples or create your own case.

FORBES: Connect

It is easy to forget when you look at the Gore campaign, but Mr Bush is the challenger.

ECONOMIST: Be my number two

When you look at these attributes, it is easy to recognize the outlines of where the service is trying to go.

FORBES: Twisted Vine: As Twitter Pursues Amplifiers, It's Becoming Noisier

While going through a high-street brand or being attracted by adverts of 0% commission is an easy option, you should shop around for the best rates and look at as many currency providers as possible.

BBC: Travel money: When is the best time to buy?

You may have experience, but they know how to make the new and exotic look easy.

FORBES: New Study Predicts Ten Years of Staggering Change. Will Everything You Know About Marketing Soon Be Worthless?

Easy, and if you don't believe me, read George Gilder or look into some of the projects underway at Intel and some of the new chip companies like MicroUnity.

FORBES: Another Bite Of The Apple

But parts for old Cadillacs and Lincolns are mostly easy to find, so as long as you find a mechanic who is willing to look after your vintage cruiser, you should be in good shape.

WSJ: Seeking the End of a Starter Problem

If it's this hard to get more than a handful of Republican votes on what is relatively easy -- spending tons of money and cutting people's taxes -- when you look down the road at health care and entitlement reform and energy reform, those are really tough choices.

WHITEHOUSE: Presidential Press Conference

In any case, it was just as easy to enjoy it as a grown-up, in the same way that when you now look at Looney Tunes starring a knowing Bugs Bunny or Daffy Duck, you realize that their creators wrote them as much for their own amusement, chock full of double entendres, as for children's.

WSJ: Only Make Believe Performs the Highest of Art