And Amy, are you going for the normal thing of opening with a joke?

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In fact, it is a common joke within the profession that you are better off saying you are an estate agent than health manager.

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Ideally, the content knows where you are and what you want, offering up, say, a midday joke on your pager or a pal's new picture on your phone.

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You know, on one hand these things are obviously a little bit of a joke.

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You can probably write your own pithy joke about how a number of partners and spouses are going to be inconvenienced by this timing.

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Walk Hard: The Dewey Cox Story, a broad satire of musician biopics like Walk the Line, proves that (a) the conventions of biopics really are lame, and (b) you can get a lot of laughs out of basically one joke if your lead is John C.

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Southerners have a joke: Mercedes station wagons and wearing mink in Texas are God's way of telling you that you have too much money.

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