He has an oily dab of his compatriot Maurice Chevalier, plus a stronger dose of Douglas Fairbanks, including the neat yet unvillainous mustache and the elastic bonhomie, joshing with camera crews as he does with reverent fans.

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Yet, less than half of cloud users have deployed elastic applications of any kind.

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This makes hipster the perfect definitional term for now because it's elastic enough to capture this essential eclecticism, and yet distinct enough for everyone to recognize what it distinguishes, the constellation of attitudes and accouterments deftly satirized in the YouTube hit, Hipster Olympics.

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