Or maybe their beams are pointing in the wrong directions to sweep over the earth.

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And even more difficult if you go looking for solutions in the wrong directions.

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Cisco looks like a company facing redoubled competition just as it diversified in the wrong directions and misread the greatest shift in business technology: consumerization.

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Errors introduced in the new Maps app include labelling Tokyo's main airport as a paper factory, showing towns in the wrong places and suggesting directions that would take users on strange routes.

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We had two iPhones and two Android phones between us, allowing me to test Google Maps on both the iPhone and Android and Apple's own mapping app for the iPhone. (There's no Apple app on Android.) These apps all have turn-by-turn voice navigation and will nag you with new directions if you make a wrong turn or try to go off-course.

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The second time I stayed at the Palms, nine months later, I stood in the lobby for 15 minutes before anyone acknowledged my arrival, waited two hours to get into my room, discovered that no one could be bothered to look up the day's weather report and finished off the day at the wrong off-campus restaurant thanks to directions a concierge gave the taxi driver.

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He's mastered a knee-buckling behind-the-back bounce move that allows him to change directions or immediately stop while his defender zooms off in the wrong direction.

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Examples include satellite maps that only show cloud cover, towns located in the wrong place, missing bodies of water, absent roads, incorrectly spelt place names and suggested driving directions that would take users on odd routes.

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