If your friends do not write reviews on Yelp it can be hard to find reviews from people with similar tastes, and the reviews on Yelp can be quite long.

FORBES: Ness Brings Personalized Touch To Mobile Search

NextGuide automatically finds the TV shows and movies your friends watch, without having to remember things or write them down.

ENGADGET: NextGuide for iPad intends to get you to stop using the grid guide