If you know the answer to that question and ideally can get the customers to write checks in advance, then you have a start on step one.

FORBES: You don't need a better mousetrap, or three steps to start a successful business

Contested Will: Who Wrote Shakespeare? by James Shapiro is a history of the nonsense called the "authorship question": the idea that William Shakespeare did not write his own works, that there was a widespread conspiracy to hide the identity of the true author or authors.

FORBES

The question was, should we write them down or not?

FORBES: Why Everybody's Jumping On The Accountants These Days

No matter what, journalists are attempting to write for the masses and not for the scientist in question.

FORBES: Why Scientists and Journalists Don't Always Play Well Together

Keep a pad of paper and pen by your bed, that way, when you wake up in the middle of the night with a burning question, you can write it down before you forget.

FORBES: Cancer Made Me Nice: An Interview With Survivor Karen Vaniver, MD

So the question then is where are you going to learn to write and how are you going to learn to write.

NPR: Could You Be the Great American Novelist?

As I said that same evening in an interview on CNN, if I could write that tweet again, I would have added a few question marks at the end, as with my earlier tweet, to make it clear I was raising a question.

WSJ: Jack Welch: I Was Right About That Strange Jobs Report