The new video publishing offering integrates a Web-based video clip editor with the Adobe Auditude ad platform enabling the industry's first single workflow for creating and monetizing live video clips in real time.

ENGADGET: Adobe announces Project Primetime video platform, Highlights available now for iPad (update: video)

Primetime creates a single, end-to-end workflow that interconnects Adobe streaming technologies, content protection, analytics and optimization with the recently acquired Auditude video advertising platform.

ENGADGET: Adobe announces Project Primetime video platform, Highlights available now for iPad (update: video)