Panache is focused on growing Wodka Vodka rapidly while maintaining the humble, egalitarian beginnings of the brand.

FORBES: Wodka Woes

Wodka is part of a new wave of cheap, premium vodkas looking to take the market from the bottom up.

FORBES: Wodka And A New Business Model: Cheap, Premium Vodka

Produced in Bialystok, Poland, Wodka scored 90 out of 100 in a review by the Beverage Tasting Institute, which gave Ciroc.

FORBES: Wodka And A New Business Model: Cheap, Premium Vodka

In economics, luxury goods have an inverse demand curve, Dale, with Wodka, is trying to turn it back to its natural position.

FORBES: Wodka And A New Business Model: Cheap, Premium Vodka

Calling the market bluff on the whole premium liquor industry, Wodka Vodka is trying to revolutionize the market with a new business model: cheap, premium vodka.

FORBES: Wodka And A New Business Model: Cheap, Premium Vodka

Proposing a new business model, Wodka is an interesting product.

FORBES: Wodka And A New Business Model: Cheap, Premium Vodka

With the cops already on the scene, a receptionist at the Sofitel was instructed to tell him they would find it and deliver it to him, after which Strauss-Kahn told them he was going to JFK to catch a flight. (Read Wodka Vodka And A New Business Model: Cheap, Premium Vodka).

FORBES: After Lagarde's IMF Appointment, What's Up With DSK?